Question 4080 Reviews

[jpiniero]

NVIDIA GeForce RTX 4080 Graphics Card Review Roundup | VideoCardz.com

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It's pretty underwhelming. Might be tough for it to stick at $1199, even factoring nVidia.

 

[jpiniero]

If 4080 had 14k cores instead of slightly under 10k and say 20GB ram instead of 16, it would surely sell better.
People are just not stupid, they can run numbers and see that 4080 is worse deal than either 4090 or 3000 series cards. Nobody is crazy about product offering 2/3 performance (based on the specs) for 3/4 of price.

Maybe nVidia doesn't care and was willing to hang the 4080 out for the time being to try to push the 4090. The problem is they aren't fully supplying the 4090 either.

 

[Timmah!]

Maybe nVidia doesn't care and was willing to hang the 4080 out for the time being to try to push the 4090. The problem is they aren't fully supplying the 4090 either.

i shall know, i ordered one and its still no show. This launch was supposed to be unlike Ampere and Turing, rumors of plenty of stock, but obligatory lies, its exactly the same, if not worse. Bunch of cards available at launch, sold out in first 5 minutes and then 2 months nothing.

 

[Carfax83]

If 4080 had 14k cores instead of slightly under 10k and say 20GB ram instead of 16, it would surely sell better.
People are just not stupid, they can run numbers and see that 4080 is worse deal than either 4090 or 3000 series cards. Nobody is crazy about product offering 2/3 performance (based on the specs) for 3/4 of price.

Nvidia has pulled stunts like this before though. The RTX 3090 Ti had a launch price of $1999 for only being about 8% faster than the RTX 3090 ($1499) and 10% faster than the RTX 3080 Ti ($1119).

Yet the cards still sell, so that says something about the consumer's motivations and it doesn't appear to be completely practical and price conscious.

 

[PJVol]

Yet the cards still sell, so that says something about the consumer's motivations and it doesn't appear to be completely practical and price conscious.

This is fair only for the top dog, that the 3090ti has become.
Anything below was imho always the subject of a detailed price/perf study before buying.
In this regard 4080 looks more like 3080ti to me.

 

[Aapje]

The top card always has the benefit that those who care little to nothing about the price will buy it. The 3090/4090 Ti is also cheap to make since it is just a better binned version of the 3090/4090.

With the big price premium, they don't have to sell in huge numbers to be worth the effort.

 

[eek2121]

If 4080 had 14k cores instead of slightly under 10k and say 20GB ram instead of 16, it would surely sell better.
People are just not stupid, they can run numbers and see that 4080 is worse deal than either 4090 or 3000 series cards. Nobody is crazy about product offering 2/3 performance (based on the specs) for 3/4 of price.

You grossly overestimate the intelligence of humanity.

 

[igor_kavinski]

You grossly overestimate the intelligence of humanity.

Yeah a lot of people don't bother. They see how much money they have and buy whatever they can afford. Or if their friends have a 4080, they will also get a 4080. Why waste time researching? I asked a guy in office about his gaming PC specs. He was like, "I don't know. I just told the shopkeeper that I want to play games, he built me a PC and I paid. It plays whatever I want". How can one argue with people like that?

 

[Aapje]

Still, there is a level of greediness where even the dumb people start to notice.

Lots of companies know to 'boil the frog,' for example by reducing the contents of the packaging while keeping the price the same and then later, offering a 'volume discount' for a larger package. Then after some time they reduce the contents again, etc. By doing this they can prevent customers from noticing that they pay more for less.

Nvidia is giving us horrible tiers, yet greatly increasing the pricing at the same time. For all the talk about how genius their marketing is and how horrible AMD is at it, Nvidia seem to be making a really dumb marketing mistake that was always going to cause enormous backlash, that even the dumb people are going to notice.

I think that Nvidia is very good at engineering, simply providing excellent products with a lot of innovation, but their marketing is actually quite poor. That AMD is not great at it and can't lean on superior exclusive features, doesn't suddenly make Nvidia's marketing genius.

 

[eek2121]

Still, there is a level of greediness where even the dumb people start to notice.

Lots of companies know to 'boil the frog,' for example by reducing the contents of the packaging while keeping the price the same and then later, offering a 'volume discount' for a larger package. Then after some time they reduce the contents again, etc. By doing this they can prevent customers from noticing that they pay more for less.

Nvidia is giving us horrible tiers, yet greatly increasing the pricing at the same time. For all the talk about how genius their marketing is and how horrible AMD is at it, Nvidia seem to be making a really dumb marketing mistake that was always going to cause enormous backlash, that even the dumb people are going to notice.

I think that Nvidia is very good at engineering, simply providing excellent products with a lot of innovation, but their marketing is actually quite poor. That AMD is not great at it and can't lean on superior exclusive features, doesn't suddenly make Nvidia's marketing genius.

Well, to be fair, Inflation has been BRUTAL. My total grocery bill would have gone up 261% between 2019 and today had I not changed what I buy. Example (compared to 2019):

Milk - 33% higher
Eggs - 300% higher
Soda - 100% higher
Fruit and Vegetables - 40% higher
Ground Beef - 200% higher.

NVIDIA is likely hoping consumers will blame price increases on inflation and pull the trigger anyway.

Also, TSMC charges far more for N5 than Samsung did for 8N or whatever their node is.

That being said, it is still a garbage price.

The funny thing is, only AMD wins in the end. NVIDIA sets the price ceiling for AMD every generation. AMD can charge just a bit less, and they make out like bandits. AMD's margins on the 7900xtx are going to be completely insane. Also, if a few former NVIDIA users buy AMD because of the pricing, AMD wins again. The only way AMD loses is if their GPUs sell poorly enough to hurt revenue.

If the 4080 sells poorly, perhaps NVIDIA will do what they've done in the past: release a faster model for less than the cost of the original. (The 8800gt vs 8800gts/gtx comes to mind)

 

[Aapje]

I don't think that there are a lot of eggs in GPUs.

AMD also chose to use relatively cheap N6 chiplets for a large part of their GPU. Nvidia could have chosen the same, or at least they said so.

And if AMD manages to keep prices (almost) the same, then Nvidia's story falls apart.

 

[Dribble]

Yeah a lot of people don't bother. They see how much money they have and buy whatever they can afford. Or if their friends have a 4080, they will also get a 4080. Why waste time researching? I asked a guy in office about his gaming PC specs. He was like, "I don't know. I just told the shopkeeper that I want to play games, he built me a PC and I paid. It plays whatever I want". How can one argue with people like that?

It's how people buy most things - we can't all be experts in everything so we trust an expert to sell them something and if we see someone else with something that works we buy it too. Truth is all those 4080 buyers will be quite happy - it will play all their games just fine.

They will buy Nvidia in the same way I buy Bosch kitchen appliances. It costs more but at least I know it will work reliably for years, and I learned not to cut corners and go cheap because in the end it's more hassle and more cost because the cheap thing will probably break. Is there a cheap dishwasher that will work as well as the Bosch one I bought and last as long - probably but I am not going to become a dishwasher expert to find out. I just buy Bosch, it does what it says it will do and I am happy.

 

[CP5670]

Nvidia has become like that for me. Everything just works and it's a simple upgrade from my existing card, with my big library of existing game profiles, Rivatuner settings, etc. porting over. Niche games and technologies like VR, physx, gsync, etc. all work with no issues. They are like the Apple of video cards. The only thing concerning is that cable melting issue, but I'm hoping it's rare and people are only posting about the bad cases.