Originally posted by: Demoth
Originally posted by: aka1nas
It's not costing Nvidia anything for the RAM, as they don't build the actual cards.
Nvidia dosen't build the cards, but they pretty much control their manufacturers when it comes to card specs and pricing. RAM cost is the biggest chunk of overall card pricing that all manufacturers need to stay within to remain competetive. Nvidia and ATI's overall bottom line is greatly effected by RAM costs and the current extreme cost of DDR4, even though they don't purchase the RAM themselves for the most part. If it wasn't for the cost factor, 1 gig of DDR4 on current card tech would be more useful then overkill at high res.
The OEMs eat the cost of the ram. The original reponse to pricing said Nvidia is losing money on each G92 shipped which is a load of crap if you look at Nvidia financials.
When cards ship for 300 bucks, the OEMs are making money as well.