AMD\ATI Interview

[Wreckage]

http://blip.tv/file/get/Bleedingedge-Bl...ngEdgeTV159AMDPressConferenceQA849.mp4

EDIT: It's a large file if you don't stream it (190mb).

I'm going to the AMD Tech Tour this year, I will try and get in on one of these Q&A sessions.

 

[IlllI]

any cliff notes?

 

[CrystalBay]

DL'ing <prolly get cliffs before I'm downloading...

 

[Wreckage]

Originally posted by: clandren
any cliff notes?

They get hammered on the heat and noise of the R600, they discuss a new OEM cooling solution (XTX?), Barcelona in the 2H 07. Discussion of quad core, chipsets, fusion, etc. etc.

A lot of boring parts, but every now and then some good info.

 

[CrystalBay]

thanks canceled DL....

 

[Wreckage]

On a side note..... is it me or is dual core going to be replace rather quickly with quad core?

Gotta love competition.

I hope AMD pulls another rabbit outta their hat and takes this war to the next level. We have all benefited from the heated battles.

I hope the R700 is another 9700 and NVIDIA is forced to push even harder......

 

[tuteja1986]

I think if ATI get a new Cooling system that is very quite , reduce the power consumption with the 65nm change and also release mature driver then ATI got a something that can hurt Nvidia. I hope they don't screw up the HD 2950XT launch.

 

[Wreckage]

Originally posted by: tuteja1986
I think if ATI get a new Cooling system that is very quite , reduce the power consumption with the 65nm change and also release mature driver then ATI got a something that can hurt Nvidia. I hope they don't screw up the HD 2950XT launch.

They seem to hint at that in the interview. I'm kinda tired, so I can't do a proper transcript of the video. Maybe someone else can post up a review or something.

 

[apoppin]

Originally posted by: tuteja1986
I think if ATI get a new Cooling system that is very quite , reduce the power consumption with the 65nm change and also release mature driver then ATI got a something that can hurt Nvidia. I hope they don't screw up the HD 2950XT launch.

i doesn't matter what they do with their product if they are too stupid to market it
:thumbsdown:

nvidia must be ecstatic .. i can imagine the hi-fiving going on all week at their HQ
--and they have nothing further to worry about ... from AMD

 

[yacoub]

Quadcore will only get good buy in if they can market it and convince people they need something on their home PCs that they really don't. Maybe a year from now it'll start to pay off.

 

[apoppin]

Originally posted by: yacoub
Quadcore will only get good buy in if they can market it and convince people they need something on their home PCs that they really don't. Maybe a year from now it'll start to pay off.

you DIDN'T hear the latest?
:Q

Barcelona is Delayed

AMD Pushes Back Barcelona Launch till August...Sept??!!

same crap as with HD2900xt ... it is an UNDERperformer

intel will CRUSH it ...

amd is delaying the inevitable ... and i say good riddance

something will rise from its ashes

a brilliant marketing promotion could save them ... even now
-BUT amd is too PROUD to realize they are stupid marketers

AMD is the fool "master" of the *negative buzz*
:thumbsdown:

even their Viral marketing sucks and their "viral employees" are morons compared with their nvidia counterparts

 

[ShadowOfMyself]

Just finished watching, I am surprised at how honest they were, I am confident they can pull it off as time goes on

 

[apoppin]

Originally posted by: ShadowOfMyself
Just finished watching, I am surprised at how honest they were, I am confident they can pull it off as time goes on

the "honesty" is a ploy

they are probably looting the company as we type
:Q

j/k about the last past ... but i DON'T believe them any more ... they LIED ... SPUN .. spread FUD and lied again

now they are suddenly "Born Again"?

i think NOT

i "used to" have hope ... briefly till i saw their "pattern" with r600 is continuing with Flopalona

there IS Hope for AMD ...Ruiz acknowledges a lot of things

there is NO hope for AMD ... not withOUT "marketing" and promotions.
--*brilliant* PR

 

[TanisHalfElven]

Originally posted by: apoppin

Originally posted by: ShadowOfMyself
Just finished watching, I am surprised at how honest they were, I am confident they can pull it off as time goes on

the "honesty" is a ploy

they are probably looting the company as we type
:Q

j/k about the last past ... but i DON'T believe them any more ... they LIED ... SPUN .. spread FUD and lied again

now they are suddenly "Born Again"?

i think NOT

i "used to" have hope ... briefly till i saw their "pattern" with r600 is continuing with Flopalona

there IS Hope for AMD ...Ruiz acknowledges a lot of things

there is NO hope for AMD ... not withOUT "marketing" and promotions.
--*brilliant* PR

i belive that marketing is THE REASON amd is losing on all front. i have never ever seen an amd add on tv. the closest thing was a dell add with an amd processor. and i see intell adds everyday (this is broadcast tv and it is in little time i do watch tv).

amd seems non-exsistant.

 

[apoppin]

Originally posted by: tanishalfelven

Originally posted by: apoppin

Originally posted by: ShadowOfMyself
Just finished watching, I am surprised at how honest they were, I am confident they can pull it off as time goes on

the "honesty" is a ploy

they are probably looting the company as we type
:Q

j/k about the last past ... but i DON'T believe them any more ... they LIED ... SPUN .. spread FUD and lied again

now they are suddenly "Born Again"?

i think NOT

i "used to" have hope ... briefly till i saw their "pattern" with r600 is continuing with Flopalona

there IS Hope for AMD ...Ruiz acknowledges a lot of things

there is NO hope for AMD ... not withOUT "marketing" and promotions.
--*brilliant* PR

i belive that marketing is THE REASON amd is losing on all front. i have never ever seen an amd add on tv. the closest thing was a dell add with an amd processor. and i see intell adds everyday (this is broadcast tv and it is in little time i do watch tv).

amd seems non-exsistant.

you ARE getting it *BAD marketing* is the REASON
--*good marketing* could be their SAVIOR

NON-existant marketing [unless you count tech sites and 'net ads]
--and *terrible PR* ... lies fud, spin and delay

and *no promotions* worth a crap ... you think they'd give away HD2900xt with Sapphire's latest 'go vertical with vista' promo ....
--nope xfired x1950pros


AMD is st00pid marketers .. WORSE than ATi's -- and AMD just *fired* all their former ATi PR/marketing employees to blame THEM for HD2900xt disappointing launch
--good riddance to AMD!

someone with a functioning brain may really properly run what rises from its ashes

 

[jasonja]

Originally posted by: apoppin

--good riddance to AMD!

someone with a functioning brain may really properly run what rises from its ashes

Yeah you say that now, but if they fail and Intel starts pushing the margins on their CPUs back into the 80-90% range you're not going to be such a fan then. We have AMD to thank for multi-core, 64bit CPUs that don't require all new software, and reasonably priced PCs.

 

[OneOfTheseDays]

never thought I'd say this, but I actually agree with Apoppin. AMD's delays and refusal to release benchmark information is a definite sign of a product that is not competitive. i hope they get their act together.

 

[yacoub]

Good to hear that R650 (R600 refresh) will show better power consumption / heat, and R700 will significantly improve on the power to performance ratio.

 

[yacoub]

Originally posted by: apoppin

Originally posted by: yacoub
Quadcore will only get good buy in if they can market it and convince people they need something on their home PCs that they really don't. Maybe a year from now it'll start to pay off.

you DIDN'T hear the latest?
:Q

Barcelona is Delayed

Oh I meant quadcore in general. It has relatively few uses for the home user so for either company Intel or AMD to get high adoption there needs to first be a true need for it. That will come with games that utilize quad cores which are still 6-12 months away from being the norm, and any home user software that can gain an advantage by spreading threads over multiple cores, which is relatively few at this time since most things home users do are not terribly processor intensive AND benefiting from multi-threading.

 

[Zstream]

Originally posted by: apoppin

Originally posted by: ShadowOfMyself
Just finished watching, I am surprised at how honest they were, I am confident they can pull it off as time goes on

the "honesty" is a ploy

they are probably looting the company as we type
:Q

j/k about the last past ... but i DON'T believe them any more ... they LIED ... SPUN .. spread FUD and lied again

now they are suddenly "Born Again"?

i think NOT

i "used to" have hope ... briefly till i saw their "pattern" with r600 is continuing with Flopalona

there IS Hope for AMD ...Ruiz acknowledges a lot of things

there is NO hope for AMD ... not withOUT "marketing" and promotions.
--*brilliant* PR

JESUS do you ever shutup? At least think before you start posting crap.

Does anyone know how to ignore a user's post?

 

[apoppin]

Originally posted by: Zstream

Originally posted by: apoppin

Originally posted by: ShadowOfMyself
Just finished watching, I am surprised at how honest they were, I am confident they can pull it off as time goes on

the "honesty" is a ploy

they are probably looting the company as we type
:Q

j/k about the last past ... but i DON'T believe them any more ... they LIED ... SPUN .. spread FUD and lied again

now they are suddenly "Born Again"?

i think NOT

i "used to" have hope ... briefly till i saw their "pattern" with r600 is continuing with Flopalona

there IS Hope for AMD ...Ruiz acknowledges a lot of things

there is NO hope for AMD ... not withOUT "marketing" and promotions.
--*brilliant* PR

JESUS do you ever shutup? At least think before you start posting crap.

Does anyone know how to ignore a user's post?

i know how to ignore yours .. you say nothing worth reading every time ... i only 'look' when my name is mentioned
--and at least i can give an *analysis* supported by facts and not just angry fanboy FUD

and jasonja, if AMD went out of business TODAY ... another company would buy it tomorrow

my sincere hope is that AMD "turns around" and figure out how to promote their very decent HW

i do NOT "hate" AMD ... i wish i could help them ... but IF they are UNFIT to "survive" in today's cutthroat competition ... "bye-Bye"

if so, i hope a company with sense and lots of money buys it to REALLY "take on" intel

--it was good ... while it lasted

 

[apoppin]

Originally posted by: OneOfTheseDays
never thought I'd say this, but I actually agree with Apoppin. AMD's delays and refusal to release benchmark information is a definite sign of a product that is not competitive. i hope they get their act together.

Holy Gawd!!

:shocked:

were you intending to give me a heart attack?

i am doing everything short of praying ... that AMD turns around it's PR and returns it's very decent HW to a favorable light
there is NO reason - other than the delay, lies and FUD about waiting for the "family" ... just a couple of weeks ago - that HD2900XT shouldn't be perceived a very "competitive" product to the GTS.

the "perception" is bad ... not the product

and AMD is *lost* when they try to figure to figure it out
[and of course they are "so proud" they wouldn't see the real solution if it bit them in their fat and lazy corporate asses]

i blame the CEO ... don't 'you guys' blame me for pointing it out ... their marketing SUCKS ... their product is first rate

 

[yacoub]

Best part of the interview:

When the guy with the red tie gets so angry he jumps over the conference table and punches out two people in the audience.

 

[Keysplayr]

Originally posted by: yacoub

Originally posted by: apoppin

Originally posted by: yacoub
Quadcore will only get good buy in if they can market it and convince people they need something on their home PCs that they really don't. Maybe a year from now it'll start to pay off.

you DIDN'T hear the latest?
:Q

Barcelona is Delayed

Oh I meant quadcore in general. It has relatively few uses for the home user so for either company Intel or AMD to get high adoption there needs to first be a true need for it. That will come with games that utilize quad cores which are still 6-12 months away from being the norm, and any home user software that can gain an advantage by spreading threads over multiple cores, which is relatively few at this time since most things home users do are not terribly processor intensive AND benefiting from multi-threading.

There doesn't have to be a true need for it. Just the need for the manufacturers to make you "think" you just cannot live without it. Face it folks, as consumers, we will always be lied to in some sort of small, fine-print type of way. For consumers to know the truth, the whole truth, and nothing but the truth is bad for business. Snake oil salesman made a killing in the old days from selling something that did absolutely nothing, but made you believe that it did.

 

[yacoub]

Originally posted by: keysplayr2003

Originally posted by: yacoub

Originally posted by: apoppin

Originally posted by: yacoub
Quadcore will only get good buy in if they can market it and convince people they need something on their home PCs that they really don't. Maybe a year from now it'll start to pay off.

you DIDN'T hear the latest?
:Q

Barcelona is Delayed

Oh I meant quadcore in general. It has relatively few uses for the home user so for either company Intel or AMD to get high adoption there needs to first be a true need for it. That will come with games that utilize quad cores which are still 6-12 months away from being the norm, and any home user software that can gain an advantage by spreading threads over multiple cores, which is relatively few at this time since most things home users do are not terribly processor intensive AND benefiting from multi-threading.

There doesn't have to be a true need for it. Just the need for the manufacturers to make you "think" you just cannot live without it.

That's what I said: "...if they can market it and convince people they need [it]." =)