Amd @ ces 2016

[Despoiler]

Some good stuff in here as well as already released info.

First vid:
https://www.youtube.com/watch?v=hvD37UUcdIo

-AMD demos their first Polaris GPU vs Nvidia 950
-HDR demo (WOW)
-HDR support with driver update for current R9 series GPUs coming in 2016

Second vid:
https://www.youtube.com/watch?v=hHxKtiCaV8c

-Freesync over HDMI demo
-AMD driver + 10 or so soon to be released displays that support the tech, nothing more needed


I personally cannot wait for HDR monitors to arrive. It's a huge leap in display quality. Game changer IMO.

 

[KaRLiToS]

Can't wait for new drivers to see if they fix my annoying issue.

 

[flopper]

60w difference, the future is brighter with AMD

 

[Shehriazad]

So...if AMD releases Polaris before Nvidia releases the next generation that would be a pretty big and easy win for them, eh?

But I feel like if Nvidia releases at the same time or even earlier...AMD is gonna fall flat again.
Most of my machines run with Nvidia GPUs nowadays...but I'd really like to see some moar AMD stuff.

I hope Polaris manages to captivate me and my wallet!

 

[SimianR]

I think AMD needs to do everything it can to get new GPU's out the door. I'm sure it's going to be a tight race though - but everyone is dying to get their hands on new GPU's based on this new smaller node, I think even a 1-2 month launch advantage for either camp would probably make a fairly meaningful difference.

 

[piesquared]

So...if AMD releases Polaris before Nvidia releases the next generation that would be a pretty big and easy win for them, eh?

But I feel like if Nvidia releases at the same time or even earlier...AMD is gonna fall flat again.
Most of my machines run with Nvidia GPUs nowadays...but I'd really like to see some moar AMD stuff.

I hope Polaris manages to captivate me and my wallet!

AMD has demoed their next gen chips their competition hasn't, so not sure how a feeling trumps actual evidence. It's a pretty good sign of the chips quality to be able to demo a working version 2 months after the first chips left the fab. AMD is going to have their chips available much sooner than their completion.

 

[RussianSensation]

So...if AMD releases Polaris before Nvidia releases the next generation that would be a pretty big and easy win for them, eh?

There is no such thing for AMD as an easy win. They can release GPUs 50% faster than NV 6 months earlier and it will take years to dent market share. We already have perfect examples of that with HD5800 and HD7000 series.

But I feel like if Nvidia releases at the same time or even earlier...AMD is gonna fall flat again.

Yes, absolutely. AMD needs to launch first, it's paramount for them to win OEM design wins in large quantities.

I think AMD needs to do everything it can to get new GPU's out the door. I'm sure it's going to be a tight race though - but everyone is dying to get their hands on new GPU's based on this new smaller node, I think even a 1-2 month launch advantage for either camp would probably make a fairly meaningful difference.

I agree. R9 290/290X launching 5-6 months late hurt them badly, and having no R9 380/380X/390/390X from September 2014->May 2015 hurt them even more. Imagine if R9 290 series launched before or at 780's launch, if R9 290X launched 3 months before 780Ti, if AMD had 390/390X at September 2014, if AMD launched Fury 1-2 months before 980Ti?

For AMD, launching early is almost mandatory, unlike the competition. Their R9 300 / Fiji series strategy of launching everything at once was the stupidest launch strategy I've seen in years. By not having R9 380->390X cards since Sept 2014, AMD literally conceded sales and brand agnostic/objective PC gamers won't wait for months to see what AMD has in store. If their upgrade timing has come up, they'll just buy the competition. The HD5000/7000 strategies were by far better. Launching early means leading in terms of mind-share, setting your cards at highest prices with little competition to maximize profits and ensuring you have products with the latest features and "newest" halo effect. This time AMD's Polaris cards have definitive feature advantages over any current cards such as HDR, DP 1.3, HDMI 2.0, hopefully H.265 video engines and perf/watt advantage over 28nm cards. As soon as they launch, it would be MUCH harder to recommend the competition, which is why every single month 14nm/16nm GPUs are out on the market, they are really almost competing with themselves.

I don't see the same 6-9 months head-start that AMD had with HD5000/7000 series though but even a 1-2 months head-start is better than launching 1-2 months behind your competitor.

 

[Arachnotronic]

AMD has demoed their next gen chips their competition hasn't, so not sure how a feeling trumps actual evidence. It's a pretty good sign of the chips quality to be able to demo a working version 2 months after the first chips left the fab. AMD is going to have their chips available much sooner than their completion.

They demo'ed the new GPUs out of a position of weakness, not strength. If you don't have anything worthwhile/competitive to sell today, you tell people to wait just a little bit longer for what you will have in six months. This is what I would have done if I were AMD/RTG, so it's not a bad move at all.

NVIDIA is busy raking it in from gaming GPUs sold today so it's in their best interests to STFU about future GPUs aside from acknowledging their existence.

Notice, though, that NVIDIA has been running around touting "big" Pascal to the HPC community, likely in order to fend off the imminent threat of Intel's Knights Landing. If there were no KNL, IMO, we wouldn't know a damn thing about Pascal.

I also agree with the idea that AMD may be trying to shop around/spin off RTG, and one way to do that is to tout next gen products, especially since the group is hurting pretty badly financially right now. FWIW, if AMD is able to spin off RTG into its own separate, publicly traded entry, I would be very tempted to buy in as I think -- with enough cash and time -- it could be a fairly interesting company.

 

[RussianSensation]

Some good stuff in here as well as already released info.

-HDR demo (WOW)

I personally cannot wait for HDR monitors to arrive. It's a huge leap in display quality. Game changer IMO.

The difference in that video is huge! Good thing I held off on splurging $1-1500K+ on a 4K new display to keep for 7+ years as I originally intended. Will use my stop-gap 32" 2560x1440 until we get 32-40" HDR + 4K + Async. It will probably be 4-5 years though before all these features align in a $1000-1500 120Hz 4K HDR OLED 32-40"

AMD's FreeSync displays just keep growing.

AMD is slowly building up a list of FreeSync monitors on their site under the Monitor section:
www.amd.com/en-us/innovations/software-technologies/technologies-gaming/freesync

 

[Mopetar]

60w difference, the future is brighter with AMD

Unfortunately, they need to beat whatever NV comes out with later this year, not what they already have out now.

I'd hope the new new 14 nm node had vastly superior power efficiency than the 28 nm node that's been in use for around 5 years now.

There is no such thing for AMD as an easy win. They can release GPUs 50% faster than NV 6 months earlier and it will take years to dent market share. We already have perfect examples of that with HD5800 and HD7000 series.

Spot on. NV has enough consumer loyalty that people will wait to see what they come out with and even if AMD does have an edge, will still stick with team green. Not a knock against people who buy NV cards, just a recognition of how well NV has built their brand over the years.

 

[zlejedi]

Power test would be more interesting if they have chosen game engine which doesn't heavily favour GCN and if they actually used 960 which is full chip not cut down 950 which barely reaches 60 fps cap in.

HDR is interesting but as usual we need to wait to see how many things AMD is not telling like they did in their freesync pre-launch marketing.

Freesync over HDMI - if they can get it into Playstation 5 and into proper TVs and high end monitors it will be huge. If it's just for trash quality <200$ monitors then it's pointless since DP is future.

AMD's FreeSync displays just keep growing.

That graph is hilarious every time I see it. I always choose my monitors based on fact how many display makers make similar model

 

[Final8ty]

That graph is hilarious every time I see it. I always choose my monitors based on fact how many display makers make similar model

You are totally missing the point, its if you choose an AMD GPU you have more monitors to choose from and they are cheaper in comparison.

 

[zlejedi]

You are totally missing the point, its if you choose an AMD GPU you have more monitors to choose from and they are cheaper in comparison.

Yes I'm aware what kind of impression is AMD marketing trying to make on people who aren't display enthusiasts. It's similar to Microsoft x-box division totting number of hours people used netflicks or number of aliens killed in Halo on their console when they don't want to mention sales numbers.

Pity they "forgot" to tell people that those displays are cheaper because they are usually missing key functionality like strobing and/or have cheaper stand with very limited range of ergonomic adjustments.

So they are totting empty number when in reality there's only 2 or 3 models which aren't compromise on quality (Benq 2730Z, new Eizo and maybe 34" Acer) and I'm generous with that count since 2730Z wasn't tested again after firmware fix and Eizo is untested yet.

 

[Leadbox]

Yes I'm aware what kind of impression is AMD marketing trying to make on people who aren't display enthusiasts. It's similar to Microsoft x-box division totting number of hours people used netflicks or number of aliens killed in Halo on their console when they don't want to mention sales numbers.

Pity they "forgot" to tell people that those displays are cheaper because they are usually missing key functionality like strobing and/or have cheaper stand with very limited range of ergonomic adjustments.

So they are totting empty number when in reality there's only 2 or 3 models which aren't compromise on quality (Benq 2730Z, new Eizo and maybe 34" Acer) and I'm generous with that count since 2730Z wasn't tested again after firmware fix and Eizo is untested yet.

You reach any further your shoulder is liable to pop out
The benq was retested https://www.youtube.com/watch?v=Gg0AxPef1WU but I wouldn't expect you from the tone of your posts to know about it or even care.

 

[Final8ty]

Yes I'm aware what kind of impression is AMD marketing trying to make on people who aren't display enthusiasts.

So there is no more to be said in regard to the slide they are not trying to say anything else in it.

 

[Flapdrol1337]

-HDR demo (WOW)

Yeah, the hdr looks a lot better on my non hdr tn screen.

 

[Despoiler]

Yeah, the hdr looks a lot better on my non hdr tn screen.

The fact that you can see the difference through the camera that shot the video and on your computer monitor means that in person it's stunning.

 

[VR Enthusiast]

Yes I'm aware what kind of impression is AMD marketing trying to make on people who aren't display enthusiasts. It's similar to Microsoft x-box division totting number of hours people used netflicks or number of aliens killed in Halo on their console when they don't want to mention sales numbers.

Pity they "forgot" to tell people that those displays are cheaper because they are usually missing key functionality like strobing and/or have cheaper stand with very limited range of ergonomic adjustments.

So they are totting empty number when in reality there's only 2 or 3 models which aren't compromise on quality (Benq 2730Z, new Eizo and maybe 34" Acer) and I'm generous with that count since 2730Z wasn't tested again after firmware fix and Eizo is untested yet.

How many "quality" monitors do you need? Is it not better to have the whole range of the market covered instead of the high-end only?

 

[xthetenth]

How many "quality" monitors do you need? Is it not better to have the whole range of the market covered instead of the high-end only?

Pretty much. It means that people looking for entry range monitors will be able to get some benefit and drive widespread adoption. He's also missing at least the XF270HU. Having more monitors in the same segment isn't as important as having monitors in every segment if you want good adoption and to make it a selling point outside the top end crowd. The only real draw for having more screens is price competition and they're all on high end pricing for price inelastic buyers. The only one I can think of that'd be a big deal is the XR341CK being about a Fury cheaper than an X34.

Other buyers exist with other priorities and things you're not looking at still have value.

 

[Dave2150]

Can't wait for new drivers to see if they fix my annoying issue.

I also can't wait until you fix your issue, so I won't have to see you repeat your problem posts on so many different forums.