AMD Fires Back - Radeon RX 470 Review

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AtenRa

Lifer
Feb 2, 2009
14,003
3,361
136
Same thing is being said about the $650 1080s and the $430 1070s in the Nvidia forum. Unfortunately, this is a case of wishful thinking and just isn't correct.

There will be no $150 card. We ARE seeing MSRP. The RX 470 4GB is a $210 card.

I see RX 470 4GB Power Color Red Devil for 190 Euro before VAT with availability on the 19th August, $210 is not the MSRP but the reality today. As i have said before, prices will get down as availability become better next month for both AMD and NV.
 

MrTeal

Diamond Member
Dec 7, 2003
3,584
1,743
136
Yeah, this card is pretty useless under the assumption that $200 4GB 480's exist. Right now it's pretty tough to say anything with certainty. Newegg doesn't have a single 14nm AMD GPU in stock, and only a single new nVidia GPU under $400 in stock.

Demand was always going to be high given how long we've been on 28nm, but this whole generation has started off rough.
 

DarkKnightDude

Senior member
Mar 10, 2011
981
44
91
If they had sold it for 150, it would have made the 480 sales completely pointless. I can see why they picked 180 MSRP, but of course good luck finding a card at MSRP these days lol.
 
Mar 10, 2006
11,715
2,012
126
So this is the completed bait and switch? This is what we actually get for $200. Is it what we thought we were getting for $200, two months ago? And it doesnt even beat a 970 in perf/watt. lol it cant beat a 28nm gpu! This is good for another 20% rally in AMD stock.

:biggrin:
 

therealnickdanger

Senior member
Oct 26, 2005
987
2
0
High demand = higher price
Lack of competition = higher price
Lack of supply = higher price

Why begrudge AMD (and partners) the desire to fatten its profit margins? A simple, non-e-peen version of this card would likely sell easily at $160-170.

Would you rather see a SKU with crippled compute so that miners don't buy it to help reduce demand and increase supply? I guess that's one solution that seems to work for Nvidia.
 

Termie

Diamond Member
Aug 17, 2005
7,949
48
91
www.techbuyersguru.com
They exist. I have nabbed two of them.

They did exist, they likely will no longer exist, as it is in the interest of XFX, Sapphire, and the rest to sell the chips they receive from AMD with custom (cheaper) coolers at higher prices. They weren't ready at launch, but now the RX 480 4GB is a $230 custom-only card.
 

n0x1ous

Platinum Member
Sep 9, 2010
2,572
248
106
They did exist, they likely will no longer exist, as it is in the interest of XFX, Sapphire, and the rest to sell the chips they receive from AMD with custom (cheaper) coolers at higher prices. They weren't ready at launch, but now the RX 480 4GB is a $230 custom-only card.

There are still listings for them on newegg for $199 (OOS obviously) but they seem to trickle in every few days.

http://www.newegg.com/Product/Product.aspx?Item=N82E16814131693&nm_mc=AFC-C8Junction&cm_mmc=AFC-C8Junction-Veeralava%20LLC-_-na-_-na-_-na&cm_sp=&AID=10446076&PID=6202798&SID=
 
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zinfamous

No Lifer
Jul 12, 2006
110,804
29,554
146
Same thing is being said about the $650 1080s and the $430 1070s in the Nvidia forum. Unfortunately, this is a case of wishful thinking and just isn't correct.

There will be no $150 card. We ARE seeing MSRP. The RX 470 4GB is a $210 card.

Well, the RedDevil 470 is listed at $180, and really should be the upper possible limit in price for this card. It is OoS so I have no idea if any ever sold at that price, (like that one elusive 1070 that maybe was listed at $370 at one point in time but no one really knows if it was ever sold or even in stock?).

Still, $180 is too high even for an AIB 470. Tons and tons of 480s have sold at the $199 and $240 MSRP as listed and you can still get them if you are diligent, and even while you still see absurd listings up to $340 for those reference cards. It's pretty easy to tell when vendors are simply gauging. I don't think you can say the same for the 1070/1080, because those MSRP have never been listed at vendors afaik, but the 1060 has been listed and sold at $250 from several vendors.
 

zinfamous

No Lifer
Jul 12, 2006
110,804
29,554
146
They did exist, they likely will no longer exist, as it is in the interest of XFX, Sapphire, and the rest to sell the chips they receive from AMD with custom (cheaper) coolers at higher prices. They weren't ready at launch, but now the RX 480 4GB is a $230 custom-only card.

Reference RX 480 4gb will exist again, but not the magic "4gb" cards that are actually 8gb. This is why that specific stock is so popular right now.
 

obidamnkenobi

Golden Member
Sep 16, 2010
1,407
423
136
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n0x1ous

Platinum Member
Sep 9, 2010
2,572
248
106
In addition to being OoS, those have the jet engine cooler, while the custom 470s have much quiter ones. For those of us who care about these things. Since both cards are good enough at 1080p I'd rather have less noise.



The 480 ref cooler is one of the better ones imo. Under 50% speed it's barely noticeable


Sent from my iPhone using Tapatalk
 

littleg

Senior member
Jul 9, 2015
355
38
91
High demand = higher price
Lack of competition = higher price
Lack of supply = higher price

Why begrudge AMD (and partners) the desire to fatten its profit margins? A simple, non-e-peen version of this card would likely sell easily at $160-170.

Would you rather see a SKU with crippled compute so that miners don't buy it to help reduce demand and increase supply? I guess that's one solution that seems to work for Nvidia.

That's a bit of a silly thing to say imo. Whose money do you think it is that's fattening those profit margins? It's yours and mine and everybody else's who will buy these cards.

We're getting bull from both sides now about pricing while they continue to push it higher and higher while trying to tell us they're not.
 

crisium

Platinum Member
Aug 19, 2001
2,643
615
136
So much for the $150/$180 4GB/8GB.

Disappointing inflated prices. I'm sure miners will keep them out of stock anyway since they can still turn a profit in x months anyway.

If you cannot afford the $250+ AIB GTX 1060s, then I guess this is the best you can get for around $200 though.
 

digitaldurandal

Golden Member
Dec 3, 2009
1,828
0
76
At 160 bucks I would have grabbed one for the wife. At 200 bucks.. I will wait to buy my friends used 970 when he upgrades. I was hoping to put something fairly low watt in her machine since my machine already heats the room over time.
 

krumme

Diamond Member
Oct 9, 2009
5,956
1,595
136
So this is the completed bait and switch? This is what we actually get for $200. Is it what we thought we were getting for $200, two months ago? And it doesnt even beat a 970 in perf/watt. lol it cant beat a 28nm gpu! This is good for another 20% rally in AMD stock.
I guess investors for a starters can tell the difference between a 200 and 300 usd segment and secondly as it seems truckloads of gf capacity is lifted from the wsa so to speak you might be right about the next 20% uplift. The line of free customers for gf process is kind of inverse to the miners polaris gf liberation front. So looks good on the shortterm.

Still, for the eu market, the gtx 960 is in the sweet spot and stays the most important card atm.
 

crisium

Platinum Member
Aug 19, 2001
2,643
615
136
Btw, if anyone finds a 470 vs 380X IPC comparison (same frequencies / memory bandwidth test) please let us know. I haven't had time to thoroughly peruse reviews but considering how hard it was to find Tonga vs Tahiti IPC comparisons (I've seen two) I won't hold my breath for one anytime soon.
 

Mondozei

Golden Member
Jul 7, 2013
1,043
41
86
Yeah, this card is pretty useless under the assumption that $200 4GB 480's exist. Right now it's pretty tough to say anything with certainty. Newegg doesn't have a single 14nm AMD GPU in stock, and only a single new nVidia GPU under $400 in stock.

Demand was always going to be high given how long we've been on 28nm, but this whole generation has started off rough.

The Hawaii launch was worse, far worse. The mining craze got progressively worse for months. Today most mining is done by specific chips, even by private miners. We'll see a calming down over the next month or so. This is just the amateurs buying, not the semi-pros and above, as was the case in 2013.
 

R0H1T

Platinum Member
Jan 12, 2013
2,582
162
106
So this is the completed bait and switch?
Wrong thread ~ http://forums.anandtech.com/showthread.php?t=2481524
This is what we actually get for $200. Is it what we thought we were getting for $200, two months ago?
Yes & no respectively.
And it doesnt even beat a 970 in perf/watt. lol it cant beat a 28nm gpu!
Not sure if serious or trolling

Stock for stock it's 8~12% more efficient, that before counting a single DX12 game.
This is good for another 20% rally in AMD stock.
Start investing then :thumbsup:
 

IllogicalGlory

Senior member
Mar 8, 2013
934
346
136
Disappointing performance, disappointing price, disappointing efficiency (1.87x best case vs 390).

Thanks RTG!
 

Yakk

Golden Member
May 28, 2016
1,574
275
81
The Hawaii launch was worse, far worse. The mining craze got progressively worse for months. Today most mining is done by specific chips, even by private miners. We'll see a calming down over the next month or so. This is just the amateurs buying, not the semi-pros and above, as was the case in 2013.

High-end miners like Genesis are still buying room fulls of AMD cards. The more complicated algorithms still run best on GPUs.
 

guachi

Senior member
Nov 16, 2010
761
415
136
I got a Powercolor reference 480 for $240 and there was a variety of cards in stock yesterday at $240 according to nowinstock. The card isn't too hard to find as it's in stock multiple times a day.

At that price, the 470 for $180 is a great deal if you can actually find it. The 480 @ $240 was the best perf/$ card on the market (well, the $200 4gb version was, but that's not been seen for awhile) and if you can get a 470 for $180 that will be the best perf/$ on the market. It'd be a fabulous card for anyone with a 1080/60 Hz monitor and it'd still be useful if you upgraded to a 144Hz Freesync monitor as you'd still have smooth gaming, albeit at the lower end of the monitor's range.
 
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