I already predicted AMD needs exclusives and here you are.Where are you Finalty?
I won't be surprised if NV comes with their own "Dismantle" stuff pretty soon
I said exclusives helps, that does not mean it is needed for success , it depends what the exclusive feature is to how important is, exclusive for sake of exclusive does not mean a damn thing if that feature is unimportant, and besides SLI in windowed mode NV has no no exclusives features that interests me and there are many other factors, AMD would still do fine without it and its no different to TressFX, the API is not locked out for anything but AMD hardware, its only that possibly that AMD hardware and drivers fully support it for now, no different than DX is not locked to any vendor either and Mantle give more performance and not exclusive features that drag performance down.
As i said price to performance and marketing is the key and the poll showed that the exclusives had very little to do with NV success when it comes to PC gaming, they are nice little extras when the price and performance line up but the exclusives are not the reason, it was having the performance crown most of the time and the marketing which has lead to brand loyalty to NV even when they are not the best price to performance and you were arguing that having the best price to performance is not enough, funny that this feature is all about more performance for the money, so it should not make any difference because its only more performance for the money like what AMD has been offering and failing with, performance its not a new feature is it, its what people want most, performance and it could give enough lead for the power of NV Marketing and brand loyalty to not be worth the cost anymore.
Whats helping AMD the most at the moment is that the consoles are exclusively AMD with all this is having an effect on AMD on the PC which is ironic with many saying that AMD having all the consoles is unimportant.
The fact that AMD in linked in association to all the things like TressFX,Mantal, Consoles, GE titles is good PR= Marketing regardless if it runs on other brands.