AMD Official Statement - Polaris is NOT delayed

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Bacon1

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Feb 14, 2016
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Since the reveal of NVIDIA’s latest enthusiast graphics range, there have been numerous negative articles surrounding AMD which stems from unverified sources. We’ve reported on some of these in a similar vein to other media outlets but it’s always important to adopt a sceptical approach whenever information is leaked. As a result, the coverage we previously posted was incorrect and we’ve received clarification from AMD’s Northern Europe PR and Community Manager, Joe Cowell about a number of recent criticisms. Firstly, AMD will be attending Computex and this was never in doubt. It’s important to remember that AMD always lists their attendance for trade shows in a clear and transparent manner. Secondly, there are no production issues whatsoever with Polaris and it’s on schedule. This means our report suggesting AIB partners were unhappy with AMD is completely false and based on incorrect sources. Therefore, we were wrong in disclosing this information and wish to clarify the real truth after receiving an official word from AMD.

http://www.eteknix.com/amd-debunks-recent-negative-rumours/
 

tential

Diamond Member
May 13, 2008
7,355
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It's mentioned in the article, but they've DEFINITELY been quick on driver updates now.

Well, I guess AMD has gotten slightly better at PR?

Just when I was ready for AMD to fail all my expectations they say they're on track. :Sigh:
 

monstercameron

Diamond Member
Feb 12, 2013
3,818
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It's mentioned in the article, but they've DEFINITELY been quick on driver updates now.

Well, I guess AMD has gotten slightly better at PR?

Just when I was ready for AMD to fail all my expectations they say they're on track. :Sigh:

I thinks that's called spunk...
 

BlitzWulf

Member
Mar 3, 2016
165
73
101
It's mentioned in the article, but they've DEFINITELY been quick on driver updates now.

Well, I guess AMD has gotten slightly better at PR?

Just when I was ready for AMD to fail all my expectations they say they're on track. :Sigh:

You seem so dissapointed
 
Mar 10, 2006
11,715
2,012
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It's mentioned in the article, but they've DEFINITELY been quick on driver updates now.

Well, I guess AMD has gotten slightly better at PR?

Just when I was ready for AMD to fail all my expectations they say they're on track. :Sigh:

On track to what? Also duh that AMD will be at Computex but this says nothing about its AIB partners showing off Polaris GPUs for gamers.

Great PR spin from AMD, but it doesn't actually directly address the rumors.
 

Kenmitch

Diamond Member
Oct 10, 1999
8,505
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On track to what? Also duh that AMD will be at Computex but this says nothing about its AIB partners showing off Polaris GPUs for gamers.

Great PR spin from AMD, but it doesn't actually directly address the rumors.

Since the reveal of NVIDIA’s latest enthusiast graphics range, there have been numerous negative articles surrounding AMD which stems from unverified sources. We’ve reported on some of these in a similar vein to other media outlets but it’s always important to adopt a sceptical approach whenever information is leaked. As a result, the coverage we previously posted was incorrect and we’ve received clarification from AMD’s Northern Europe PR and Community Manager, Joe Cowell about a number of recent criticisms. Firstly, AMD will be attending Computex and this was never in doubt. It’s important to remember that AMD always lists their attendance for trade shows in a clear and transparent manner. Secondly, there are no production issues whatsoever with Polaris and it’s on schedule. This means our report suggesting AIB partners were unhappy with AMD is completely false and based on incorrect sources. Therefore, we were wrong in disclosing this information and wish to clarify the real truth after receiving an official word from AMD.

Doesn't the bolded part address that rumor?
 

Kenmitch

Diamond Member
Oct 10, 1999
8,505
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That's the author's conclusion, but it's not supported by AMD's apparent statements.

The same author that stated it was based on incorrect sources? He's allowed to spread the rumor with false statements but he's at the same time not allowed to debunk it?
 

Bacon1

Diamond Member
Feb 14, 2016
3,430
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Didn't say there were any issues, just saying that the PR statement is carefully worded and doesn't really say what AMD hopes people think it says.

The statement wasn't even posted by AMD, it was this author writing it based on what he talked to AMD about. We don't know exactly what was said because there are no direct quotes.

It’s pretty much been paraphrased and said in a colloquial manner and quoting it wouldn’t really add insightful information as it’s from excerpts. If you wish, I can do this. The basic argument is the Computex comments were rubbish, same with Polaris delays

Again, where is your source saying that there are no partners available?
 

eRacer

Member
Jun 14, 2004
167
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The rumor was specifically about Polaris 10, not Polaris in general, being delayed and having low clocks. The rumor was not that AMD wouldn't be able to launch any Polaris GPU at any speed for any market.

For arguments sake, if the Polaris 10 rumor were true, AMD could still launch Polaris 11 on schedule and still claim Polaris is on schedule to launch this summer and technically not be lying.

Or if Polaris 10 fell far short of its frequency target, AMD could just launch those as mobile GPUs, or perhaps desktop Tonga replacements, rather than a 390X replacement.
 

MrTeal

Diamond Member
Dec 7, 2003
3,587
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Didn't say there were any issues, just saying that the PR statement is carefully worded and doesn't really say what AMD hopes people think it says.

There wasn't really a careful worded PR statement, as it's the words of the author of the article. This is his response to a request for the actual AMD text.

It’s pretty much been paraphrased and said in a colloquial manner and quoting it wouldn’t really add insightful information as it’s from excerpts. If you wish, I can do this. The basic argument is the Computex comments were rubbish, same with Polaris delays
 

Armsdealer

Member
May 10, 2016
181
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There were a hundo million shares short going into the earnings which is high for a stock that trades ~10MM shares / day. It's not unusual for negative rumors to show up after someone's caught with their pants down.
 

Glo.

Diamond Member
Apr 25, 2015
5,765
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AMD played smart.

They wanted to get rid with rumors, without saying anything about the upcoming lineup, yet.

People who will not believe them, would not believe them anyway, no matter what AMD would say. At least thats what they could do.

Why they are so silent? Only they know why...
 

RussianSensation

Elite Member
Sep 5, 2003
19,458
765
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That's the author's conclusion, but it's not supported by AMD's apparent statements.

You do realize that forums started spreading some BS that Polaris 10 is failing validation at 850mhz and is delayed until October? AMD basically came out and shut all that down.

Didn't say there were any issues, just saying that the PR statement is carefully worded and doesn't really say what AMD hopes people think it says.

The statement is as clear as can be. There are no production issues and Polaris 10 is on schedule. I can see how some NV supported started the BS rumour in the first place after seeing NV missing the mainstream market by a country mile with a $449 launch 1070. Wouldn't it be convenient to come out with a story that why wait for a $249-299 Polaris 10 when it's delayed to October?

AMD played smart.

They wanted to get rid with rumors, without saying anything about the upcoming lineup, yet.

For sure. It's enough reassurance for me to know that Polaris 10 is not an October product as some tried to proclaim on other forums. That means more mining rigs incoming for me in June/July. Good stuff, about to order another 1000W Platinum PSU for 3-4 Polaris cards. Looking forward to more info on BW-E as well.

Chances are AMD can extrapolate that GP104 will be in high demand and have shortages. AMD can see what happens with 1070/1080 cards in the first 2-3 weeks in June and launch Polaris 10 late June/early July, undercutting every 1070. That's actually a smart play since AMD will be able to gauge exactly what the range of AIB 1070's MSRP is vs. FE cards. If the cheapest 1070 is $399 for example, and only 1-2 SKUs are $379, then AMD can position Polaris 10 at $299. What if the cheapest 1070 is $429?

It could make sense for AMD to wait and see market availability of 1070 cards. If they are always OOS, AMD can strike with high volume and lower price. I know some people here think AMD/ATI and NV used to launch in the same week or month or something but many times in the past their launches were often months apart.
 
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Glo.

Diamond Member
Apr 25, 2015
5,765
4,671
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You do realize that forums started spreading some BS that Polaris 10 is failing validation at 850mhz and is delayed until October? AMD basically came out and shut all that down.



The statement is as clear as can be. There are no production issues and Polaris 10 is on schedule. I can see how some NV supported started the BS rumour in the first place after seeing NV missing the mainstream market by a country mile with a $449 launch 1070. Wouldn't it be convenient to come out with a story that why wait for a $249-299 Polaris 10 when it's delayed to October?

And, what is worse for Nvidia, and its supporters, if Polaris 10 at 299$ will be faster than 449$ GTX 1070.

Finding truth these days is problematic.
 

SimianR

Senior member
Mar 10, 2011
609
16
81
And, what is worse for Nvidia, and its supporters, if Polaris 10 at 299$ will be faster than 449$ GTX 1070.

Finding truth these days is problematic.

Why don't we wait for reviews before making any bold claims. I do think AMD will have something on the market long before October.
 

eRacer

Member
Jun 14, 2004
167
31
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And, what is worse for Nvidia, and its supporters, if Polaris 10 at 299$ will be faster than 449$ GTX 1070.
AMD AIBs need to eat $150 in profit per card by selling a card worth $449+ for only $299? No wonder why they are "frustrated".
 

raghu78

Diamond Member
Aug 23, 2012
4,093
1,475
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AMD AIBs need to eat $150 in profit per card by selling a card worth $449+ for only $299? No wonder why they are "frustrated".

dude do you know the wafer costs at TSMC and GF. Yield rates. Actual die size of GP104 looks to be 315-330 sq mm. Polaris 10 is rumoured to be 230-240 sq mm.

btw when AMD is so badly lagging in market share they have to do all the running to gain back market share. Right now AMD is not making enough money to even break even in their Computing & Graphics division. Selling more GPUs (Polaris/Vega) and CPU/APUs (Zen based in 2017) is the only route to sustained profitability . Right now Nvidia is raking in record gross margins because AMD's products are not attractive. AMD's products are not competitive in perf/watt wrt Nvidia. But with Polaris and Vega later in 2017 AMD has an opportunity to compete and gain back market share. So I suggest you stop trolling and just wait for the actual products to fight it out in the marketplace. A close contest is good for consumers (like you) as it means lower prices and better perf/$.
 

96Firebird

Diamond Member
Nov 8, 2010
5,712
316
126
Of course AMD will be at Computex, they would be stupid to miss that...

Why aren't they on the E3 exhibitor list yet, though?
 

SimianR

Senior member
Mar 10, 2011
609
16
81
Even though the strategy of pursuing high margin products works for NVIDIA, it makes sense that AMD wants to sell as many GPU's as they can (with the <$300 GPU's) to regain market share. If AMD is at 20% market share give or take for the DGPU market right now, falling any further would create a situation where it becomes less and less of a priority for devs to bother optimizing for both vendors. Grabbing more market share also makes them more relevant and gives them more brand recognition. Lets hope they can get Polaris 10 out soon.
 

Abwx

Lifer
Apr 2, 2011
11,172
3,872
136
AMD played smart.

They wanted to get rid with rumors, without saying anything about the upcoming lineup, yet.

People who will not believe them, would not believe them anyway, no matter what AMD would say. At least thats what they could do.

Why they are so silent? Only they know why...

They dont have to officialy comment on rumours, that would be a PR mistake...

As to why they are silent, they are not, their silence is telling..

All this noise is to push them disclosing the characteristics of their cards, an info their competitor need to set the frequencies of its GTX1070, you think it s by chance that Nvidia still didnt release the specs for this card..?.

Besides AMD are not stupid, from the already published numbers they know that for some reason their competitor fell short to concretise the full improvement of TSMC s 16FF+, and hence that Polaris may end even more competitive than expected...
 
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