Fanatical Meat
Lifer
- Feb 4, 2009
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It's a good point. This is the first time Intel won't have an alternate enthusiast platform released in the same year. So the motherboard manufacturers are looking at Zen 2 performance and basically hoping not to lose those high margin retail board sales. That's part of the reason they are so gun ho on x570. But the fact is AMD just doesn't sell a decent fraction of the parts that Intel does. Its going to increase a lot this gen. But I doubt the market for AMD based enthusiast priced retail boards is going to be large enough for 50+ different boards.
Pure speculation
I think it’s the typical corporate stuff.
Been in a sales role or sales management role for a long time. Every place I’ve worked when there is a new product or service that is better or does something different it’s always over priced. The marketing people who thought it up overvalue it, engineers do it too but in a deferent way.
Marketing people are typically very passive aggressive, they don’t want to hear anything bad about their projections.
Engineers want budgets to build the perfect thing. Bigger budget means bigger cost on the end product.
When the two work together “good enough” gets thrown to the side. For example how many people really need multiple Ethernet connections, how many people need 10 gigabit connections?
Feels like 2/3rd the 570 boards are targeted at $250+ buyers and 1/3rd at $180-$250 buyers. I cannot imagine there are that many high end buyers, I cannot imagine the low end buyer is looking to spend around $200.
Features will be dropped and we will lower cost 570 boards. I have no doubt about this, just not sure when. Maybe around the holidays.