Anybody else unimpressed with new midrange Nvidia GPUs, and much higher MSRP?

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Timmah!

Golden Member
Jul 24, 2010
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Setting a msrp lower than their own released product is unusual isnt it? Has this ever occurred with either AMD or nvidia?

I can imagine the reference "founder" card using a vapour chamber costing more to produce and hence an additional cost. But AIBs will incur costs for high performance coolers as well. AIBs can obviously charge more, but are we really going to see GTX 1080 for 599 once it releases?

No. If reference card costs more than MSRP, non-ref version with superior aftermarket cooling solutions certainly wont be cheaper.
 

amenx

Diamond Member
Dec 17, 2004
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I can imagine the reference "founder" card using a vapour chamber costing more to produce and hence an additional cost. But AIBs will incur costs for high performance coolers as well. AIBs can obviously charge more, but are we really going to see GTX 1080 for 599 once it releases?
AIBs have (on occasion) released superior custom versions to the reference while costing less. And we'll probably see more instances of that as supplies become more abundant. However price gouging on new products with limited initial availability can be expected.
 
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Grooveriding

Diamond Member
Dec 25, 2008
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I know we haven't seen any reviews yet. But from what we have seen do you think you'll be in on two? Again, just from what we've seen so far, hypothetically. Not gonna hold you to anything.

I really, really really, want to go back to a single GPU. Before I sold one of my 980ti I was using just one almost all the time, there have been maybe 5 games in the past year where I've used SLI.

I'll be getting one for sure, I doubt two, just to wait on the GP100 GeForce. SLI is just no good most of the time, stutters, doesn't work in a lot of games now, rarely working at launch. Not worth it anymore in my experience.
 
Feb 19, 2009
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I really, really really, want to go back to a single GPU. Before I sold one of my 980ti I was using just one almost all the time, there have been maybe 5 games in the past year where I've used SLI.

I'll be getting one for sure, I doubt two, just to wait on the GP100 GeForce. SLI is just no good most of the time, stutters, doesn't work in a lot of games now, rarely working at launch. Not worth it anymore in my experience.

If you're going for the big GP100, why not just hold onto the 980TI, at OC speeds I doubt you can tell the difference in games.

Who knows, maybe Vega will be your return to AMD.
 

3DVagabond

Lifer
Aug 10, 2009
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If you're going for the big GP100, why not just hold onto the 980TI, at OC speeds I doubt you can tell the difference in games.

Who knows, maybe Vega will be your return to AMD.

Hmmm? Nah!


Older game version for Fury X. Not sure if the newer version is any faster or not. Just a point of difference. Also, do we know the clocks of the 1080? Is it stock, I assume?
 
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BlitzWulf

Member
Mar 3, 2016
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Hmmm? Nah!



Older game version for Fury X. Not sure if the newer version is any faster or not. Just a point of difference. Also, do we know the clocks of the 1080? Is it stock, I assume?

http://www.ashesofthesingularity.co...36165f-4e15-4c4f-af35-7340095285f5?ladderId=x

If you look at the users profile he ran several benches at 1440 and 4k
The scores were different each run but the amount of difference is small enough that it could probably be chalked up to margin of error
 
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MarkizSchnitzel

Senior member
Nov 10, 2013
424
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And I love how people justify comparing a new midrange product to the old high end product price. You are supposed to get more performance in the same category, a new midrange card is supposed to be faster than the old midrange card...for the same price.

So what if the new midrange card can compete with the old high end...that's what it's supposed to do. The doesn't justify raising the midrange price bracket into the old high end price bracket (and in this case even beyond that).

Maybe because they don't expect to have volume cards ready for some time, and need to allow these tow to have enough room to drop in price?

In any case, anyone buying now, has better cards for less.
 

railven

Diamond Member
Mar 25, 2010
6,604
561
126
Hmmm? Nah!

Yeah, no kidding. I don't think Groove has owned AMD on his primary rig since I started posting here.


@Topic:
This thread is running out of gasoline. It's pretty simple why NV is doing it. And they'll meet huge success with it (shoot I swung the Gaf and already know it's a success.)

AMD's turn to milk it's audience. They can use the money, seriously.
 

Grooveriding

Diamond Member
Dec 25, 2008
9,108
1,260
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Yeah, no kidding. I don't think Groove has owned AMD on his primary rig since I started posting here.


@Topic:
This thread is running out of gasoline. It's pretty simple why NV is doing it. And they'll meet huge success with it (shoot I swung the Gaf and already know it's a success.)

AMD's turn to milk it's audience. They can use the money, seriously.

The last AMD card I really enjoyed was the 5870. They've been releasing cards at bad times, or in a poor state, for a while now. I was looking forward to the 7970 when it came out and it was not much faster than the 580. I was looking forward to the Fury X and it was slower than a 980ti.

They need to score another 5870 type release for themselves. Something that is close to nvidia's best, but a lot cheaper and maybe more efficient.

The last AMD card I bought was a 7950 and it is sitting dormant, replaced it with a 970 for my wife to use. I'll put my remaining 980ti in her machine when I get a 1080 and put the 970 in our HTPC.
 

Mopetar

Diamond Member
Jan 31, 2011
8,024
6,475
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Who cares about Nano? We are talking about Pascal. So, enlighten us, why is NVIDIA going to kill their sales mid-range up just to paper launch Pascal? Because they are worried about Polaris?

Probably because Polaris would kill NV's mid-range sales anyway. It's better for them to announce early and show off that their new card will offer the best performance until someone ships a bigger die.

Even if they end up doing a paper/soft launch of the card, it will get people to wait for better availability.

Of course there will be cards cheaper than the founders edition card. The whole point is that if you want the card, you HAVE to get the founders edition, or wait until Nvidia gives cards to AIBs....

AIBs have (on occasion) released superior custom versions to the reference while costing less. And we'll probably see more instances of that as supplies become more abundant. However price gouging on new products with limited initial availability can be expected.

I imagine that supply will be somewhat constrained even for the FE cards so even at the higher costs there still may be some eBay flipping going on. I think this move from NV minimizes that problem to some extent though and is a smart move on their part. First, customers know that a price drop is coming as well as what the card "should" cost so there's some balking at paying more on eBay and second, Nvidia itself gets to eat the markup that would usually come with not being able to meet initial product demand.

People can complain about price gouging all they want, but that was always going to happen because people would buy to resell and drive up the price anyways. NV now has better control over how the cards are doled out and has assured customers that the cost will be more reasonable once supply catches up with demand. Early adopters were always likely to pay more, it's just now the money goes to Nvidia instead of some one who bought up a bunch of cards to flip on eBay.

Sure they could wait to announce and release in July/August when they'll have enough stock to meet the demand, but Polaris 10 is probably a good enough chip that it will kill off most of NVidia's existing product stack anyway. In such a world it doesn't cost Nvidia anything to paper launch and helps keep their customers by assuring them that new cards are on the way and probably keeps some people from buying AMD cards since they know NV's cards are definitely better, even if it's not really possible to buy one easily.
 

maddie

Diamond Member
Jul 18, 2010
4,787
4,771
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The last AMD card I really enjoyed was the 5870. They've been releasing cards at bad times, or in a poor state, for a while now. I was looking forward to the 7970 when it came out and it was not much faster than the 580. I was looking forward to the Fury X and it was slower than a 980ti.

They need to score another 5870 type release for themselves. Something that is close to nvidia's best, but a lot cheaper and maybe more efficient.

The last AMD card I bought was a 7950 and it is sitting dormant, replaced it with a 970 for my wife to use. I'll put my remaining 980ti in her machine when I get a 1080 and put the 970 in our HTPC.
I agree. Just think about that bold section. How possible is it to repeatedly keep doing that?

That is why AMD is going for the OEMs, both desktop and notebook. Fan based
marketing is almost ineffective in these markets.

Look at Apple and their unveilings. Nvidia wants the same business model. Founders edition indeed. Maybe it's also an experiment to see if they can sell direct next generation. Growing earnings/share in the present climate will be difficult. Must be creative, almost certainly implies that old ways of doing things die to be replaced with the new.
 

sontin

Diamond Member
Sep 12, 2011
3,273
149
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Probably because Polaris would kill NV's mid-range sales anyway. It's better for them to announce early and show off that their new card will offer the best performance until someone ships a bigger die.

Even if they end up doing a paper/soft launch of the card, it will get people to wait for better availability.

Polaris will be published at the Computex - three weeks after nVidia's event. nVidia had no reason to announce their new cards if they would fear AMD.

Sure they could wait to announce and release in July/August when they'll have enough stock to meet the demand, but Polaris 10 is probably a good enough chip that it will kill off most of NVidia's existing product stack anyway. In such a world it doesn't cost Nvidia anything to paper launch and helps keep their customers by assuring them that new cards are on the way and probably keeps some people from buying AMD cards since they know NV's cards are definitely better, even if it's not really possible to buy one easily.

Why would AMD be able to supply the market with Polaris at $300 but nVidia wouldnt?
nVidia could have launched after AMD with better products. nVidia is not in a hurry to replace Maxwell.
 

imaheadcase

Diamond Member
May 9, 2005
3,850
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If you hold onto your card for that long, then you really have no right buying Nvidia products. You just are pledging yourself to horrendous performance for long periods of time. Get the 1080Ti if you want, but if you're going to wait 2 generations inbetween high end Nvidia purchases, you're getting outperformed by cards half the price, regularly, and that's highly disappointing.

SO basically you have no idea what you are talking about. Got it.
 

Mopetar

Diamond Member
Jan 31, 2011
8,024
6,475
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Polaris will be published at the Computex - three weeks after nVidia's event. nVidia had no reason to announce their new cards if they would fear AMD.

Polaris will likely be good enough to compete against most of NV's current product stack. At $300 it's enough of a step up from anything else that you're justified in paying extra to get that performance level while at the same time making almost everything else priced above it not worth the extra cost.

My response was in reply to a question about why NV would destroy their own sales for current generation products by announcing early and likely only having very limited availability for the first few months. The answer is that it doesn't matter if they do it themselves, because AMD would eventually do it anyways. Then it just becomes a question of whether it's better to wait to announce until after AMD launches or to preempt AMD's announcement. That's debatable, but we know which option Nvidia went with.

Why would AMD be able to supply the market with Polaris at $300 but nVidia wouldnt?
nVidia could have launched after AMD with better products. nVidia is not in a hurry to replace Maxwell.

Because AMD has better supply. They've shown working hardware well in advance of NVidia so it's hardly a stretch to imagine that they have been in production longer. They're also selling a smaller chip which means more GPUs per wafer as well as better yields, so more overall supply availability. Whether they can actually satisfy demand is another question entirely, but it seems far more likely that they're in a better position to do it.
 

Genx87

Lifer
Apr 8, 2002
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Because AMD has better supply. They've shown working hardware well in advance of NVidia so it's hardly a stretch to imagine that they have been in production longer. They're also selling a smaller chip which means more GPUs per wafer as well as better yields, so more overall supply availability. Whether they can actually satisfy demand is another question entirely, but it seems far more likely that they're in a better position to do it.


That is pure speculation.
 

Genx87

Lifer
Apr 8, 2002
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They didnt give us a whole lot to look at. So we wait for reviews to see performance, power, ect. I suspect this could be a successful launch due to how long both vendors has been stuck on 28nm.
 

sontin

Diamond Member
Sep 12, 2011
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Polaris will likely be good enough to compete against most of NV's current product stack. At $300 it's enough of a step up from anything else that you're justified in paying extra to get that performance level while at the same time making almost everything else priced above it not worth the extra cost.

Polaris is not announced. It will be announced in three weeks. So killing off the whole current lineup doesnt make any sense.

Then it just becomes a question of whether it's better to wait to announce until after AMD launches or to preempt AMD's announcement. That's debatable, but we know which option Nvidia went with.

There doesnt exist any argument for announcing products three weeks in advance when you cant deliver in huge quantities on time.

Because AMD has better supply. They've shown working hardware well in advance of NVidia so it's hardly a stretch to imagine that they have been in production longer. They're also selling a smaller chip which means more GPUs per wafer as well as better yields, so more overall supply availability. Whether they can actually satisfy demand is another question entirely, but it seems far more likely that they're in a better position to do it.

AMD has not shown any quantities. They have shown only two cards. There are no leaks from the chips outside of AMD. There is no proof that Polaris is ready for mass production.
 

Mopetar

Diamond Member
Jan 31, 2011
8,024
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That is pure speculation.

It's also reasonable from what information we do have. They had shown of working Polaris 10 in march and had working Polaris 11 before that, suggesting they're further along in production.

We also have pretty good information to suggest a smaller die size, so unless that's completely wrong we know they'll have more chips per wafer. Yields between Samsung and TSMC as well as wafer availability are going to be different so it's certainly imaginable that AMD doesn't have better supply, but it's within reason to imagine that they do have better supply. It might not be great supply or enough supply, but you'd be really hard pressed to claim that it's not better supply.

Polaris is not announced. It will be announced in three weeks. So killing off the whole current lineup doesnt make any sense.

There doesnt exist any argument for announcing products three weeks in advance when you cant deliver in huge quantities on time.

AMD has not shown any quantities. They have shown only two cards. There are no leaks from the chips outside of AMD. There is no proof that Polaris is ready for mass production.

Three weeks really doesn't matter in the grand scheme of things. Nvidia could have waited longer, but I'm guessing that they wanted to preempt AMD and didn't know exactly when AMD would announce.

I guess we'll know in three weeks, but based on all of the information, rumors, leaks, etc. it seems more probable than not that Polaris has much wider availability than NVidia does. Again, whether it's sufficient to satisfy demand is another question completely, but for AMD to not have more supply means that a lot more of the previous information we have has to be wrong.
 

provost

Member
Aug 7, 2013
51
1
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Nvidia has to replace that sun-setting Intel royalty stream somehow, guess where some of it is gonna come from, its customers of course.. Lol. Not to mention funding the r&d for long shot (profitability) projects, such as self driving cars, and deep deep deep learning, etc.

Why wouldn't Nvidia milk its customers while it still can; it is a business and customer loyalty only means more milking in business parlay, especially at the retail level. At least this is how I have always interpreted it. Not sure what kind of scraps Nvidia is going to leave on the table for its AIBs, once it's done milking, but hey that's their fight not mine... Lol but, I do feel some level of sympathy towards AIBs getting bullied around in Nvidia's supply chain
As for schmoozing the reviewers and journalists to get a positive spin, nothing new there, most industries do it, unless forbidden by law such as pharma, etc. and these journalists, if we can call them that, are easy to please; flight, dinner , song and dance, and a complimentary card for good measure. Really cheap Ad buy , if you ask me, and costs peanuts relative to the payoff...
 

tential

Diamond Member
May 13, 2008
7,355
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SO basically you have no idea what you are talking about. Got it.
If it makes you upset that Nvidia products have 0 staying power that's fine but that's the truth. No 780ti owner is getting good performance today. If you want to argue otherwise be my guest.

You'll just prove my point that I know exactly what I'm talking about. Got it?
 

ozzy702

Golden Member
Nov 1, 2011
1,151
530
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If it makes you upset that Nvidia products have 0 staying power that's fine but that's the truth. No 780ti owner is getting good performance today. If you want to argue otherwise be my guest.

You'll just prove my point that I know exactly what I'm talking about. Got it?

The purchase of my 780 was literally the only computer related purchase I've regretted and I build a new machine every 2-3 years. I've learned my lesson when it comes to NVIDIA. Unless AMD completely fails this go around I'll buy a polaris 10 GPU and hang onto it for a year until AMD's big chips are released.
 

raghu78

Diamond Member
Aug 23, 2012
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It's also reasonable from what information we do have. They had shown of working Polaris 10 in march and had working Polaris 11 before that, suggesting they're further along in production.

We also have pretty good information to suggest a smaller die size, so unless that's completely wrong we know they'll have more chips per wafer. Yields between Samsung and TSMC as well as wafer availability are going to be different so it's certainly imaginable that AMD doesn't have better supply, but it's within reason to imagine that they do have better supply. It might not be great supply or enough supply, but you'd be really hard pressed to claim that it's not better supply.

I think the key here is what are yields at GF on 14LPP. Just because Samsung has a certain yield does not guarantee that GF has the same. Its a copy smart and not copy exact process GF follows. But the major advantage that AMD has is they are GF's No.1 customer and can get all the wafers they want. Nvidia is competing for wafers from a host of companies like Apple, Mediatek, Xilinx, Avago, Freescale, LG Electronics, Renesas. Apple A10 is rumoured to be 100% TSMC 16FF+ using TSMC Info tech. So there are a lot of companies competing for wafer allocation and I am sure Apple gets priority over everyone else. So there might be very high wafer demand and short supply for anyone other than Apple.

Three weeks really doesn't matter in the grand scheme of things. Nvidia could have waited longer, but I'm guessing that they wanted to preempt AMD and didn't know exactly when AMD would announce.

I guess we'll know in three weeks, but based on all of the information, rumors, leaks, etc. it seems more probable than not that Polaris has much wider availability than NVidia does. Again, whether it's sufficient to satisfy demand is another question completely, but for AMD to not have more supply means that a lot more of the previous information we have has to be wrong.

Three weeks is nothing. Nvidia came 2 months later with GTX 680 and made a killing. I think the key here is very good volume availability at launch and a steep ramp to satisfy the massive pent up demand for customers waiting for FINFET GPUs.
 
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