It's been a while since I played (Level 70 NE Druid, Feral).
Normally you could have X level Armor more than just your body. So can you pay to totally buy all the pieces for a decent armor set or is just this talents?
I am going by this:
EDIT: just went and read myself everything. You get a full set of greens for $60. That's not a bad deal along with the other stuff. Sad thing is you are still competing with dudes spending $1k or more for items/gold from China.
As others have said, the $60 gives you a boost to your professions (if over 60), 310% flying speed and level 90, in addition to the greens. The gear doesn't matter - easily replaced through Timeless chests or heroics. Don't get hung up on the gear, it means nothing.