Kaido
Elite Member & Kitchen Overlord
- Feb 14, 2004
- 49,853
- 6,192
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Just started the movie. Only 6 minutes in and I'll already really annoyed by the product placement. Bruce Wayne would not drive a Jeep Renegade, and every single vehicle in this city seems to be a FCA. I thought I saw something different, then realized it was a Fiat. I think I briefly saw the grill of a Lincoln, but it was very fast and I only noticed it because I was looking quite hard for any evidence of something else.
I know this isn't a new thing, but it's usually not this obvious.
Yeah I laughed, even though I own a Jeep Renegade. He should have had a Cherokee with the cool LED light strips (like a black Trailhawk edition to go over the rubble) because that looks more like what Bruce Wayne would drive, like a 4x4 Batmobile-esqe car. And all of the bad guys drove Dodges. FCA products for everyone! :biggrin:
On the flip side, I don't mind product placement if it's well-done, like in Wayne's World where they make it a funny point or in the Snapple scene in 30 Rock (plumegranate!). But movies are getting so expensive that they need the money to do large-scale stuff so they use billboards in movies, vehicles, and other forms of product placement. Blockbuster movies are averaging $200 million each these days. Crazy!