When I was younger I was pretty into the Olympics. I was a swimmer and a runner and the Olympics were really the only time in 4 years you got to see the best compete on TV. I also enjoyed many of the other sports like the short-track cycling; you never saw those unless you were "into" them.
As I got older I was less into the Olympics. I had worn out on swimming and running after competing in them year-round for 16 years, so watching them didn't hold as much appeal. The explosion of offbeat sports coverage really diluted the Olympic appeal of many of the offerings, which were no longer a novelty. And the increased popularity of things like women's gymnastics (which is huge among housewives and old people, two key Olympic demographics) made the broadcasts intolerable (not saying that gymnastics isn't a sport but let's acknowledge the elephant in the room: judging is corrupt and unreliable and the fact that they have to have age minimums (and countries like China keep trying to break them) is exceptionally unappealing).
Then I became more aware of the corruption of the IOC, the host city bidding process, and the extreme negative economic impact on host countries and I decided that the Olympics only currently exist to line the pockets of greedy officials.