Texas is also the reason why B12 teams make more $$$$$$ than all conferences not named SEC in football or Big10 over all sports. It's a double edged sword. The money is flowing and the football competition better than all conferences not named SEC, so I'd say it's a win for all B12 teams despite the penis measuring contest of the BCS playoffs.
Big12: on avg $21.3mil apiece ($213/10)
SEC: on avg $22.11mil apiece ($309.6/14)
In the end, who cares? B12 may lose the 6 mil from the playoff, but that's still 207 million they are making
from football alone. Other conferences would kill for that kind of money from football.
It doesn't end there. The Big 12 easily surpasses the SEC in overall conference money when considering all sports, and only the Big 10 is ahead.
http://www.forbes.com/sites/chrissm...-valuable-conferences-in-college-sports-2014/
So the B12 can cry into its dollar bills that it didn't make the playoff. I'm so sad for them, lol.