[ExtremeTech] GTX 680 "...will probably cost upwards of $500."

[Piano Man]

http://www.extremetech.com/computin...based-dynamic-turbo-boost-arriving-this-month

This round sure is getting expensive for enthusiasts. AMD not delivering its usual price/performance and nVidia being, well, nVidia.


I'd say the 7870 is the best lookin' part so far (still 50 bucks too expensive) unless this thing slays.

 

[Crap Daddy]

How in the hell they know that? I haven't seen anywhere any price tag for this card. I'm not saying it's not possible. As for the 7870, yes it's a nice card (when it will be available) but it's worth something only for those coming from 6870/6850/GTX560/460 and lower.

 

[blastingcap]

http://www.extremetech.com/computin...based-dynamic-turbo-boost-arriving-this-month

This round sure is getting expensive for enthusiasts. AMD not delivering its usual price/performance and nVidia being, well, nVidia.


I'd say the 7870 is the best lookin' part so far (still 50 bucks too expensive) unless this thing slays.

Not terribly surprised. JHH has said that raising prices is "bad mojo," in the past. And NVDA almost always asks for a price premium when they think they can get away with it. So it sounds like NVDA will play it safe and price the GTX 680 at ~$550 (maybe a bit more or less, depending on how badly NVDA wants to win back market share, and depending on how well the GTX 680 stacks up against the 7970 in all aspects, including VRAM, feature set, power draw, temperatures, noise, etc.). If it doesn't sell well, NVDA can simply lower the price.

These prices for AMD and NVDA 28nm GPUs barely move the needle on price/perf, compared to the last couple of generations at launch, even factoring in the extra VRAM. On the bright side, though, most games don't really push graphics that hard, so most people can simply sit this round out unless they have super-high resolutions or 120Hz/3D panels or something. And even those people cold probably turn down settings a bit and do okay with last-generation cards, if necessary.

 

[GaiaHunter]

As for the 7870, yes it's a nice card (when it will be available) but it's worth something only for those coming from 6870/6850/GTX560/460 and lower.

Also known as "the vast majority".

 

[BallaTheFeared]

There has been a little confusion over whether Kepler would feature dynamic clock speed adjustment, but now its presence seems to have been confirmed. According to VR-Zone, the dynamic clock (née “hot clocks&#8221 will be a lot like Intel’s Turbo Boost

Wut?

 

[Grooveriding]

You mean nvidia is not going to sell their flagship for $300 ? But Charlie over at SA promised me they would. This can't be right, when has nvidia ever charged more than $300 for their flagship ?

 

[boxleitnerb]

If the charge $500 for GK104 for GTX580 +30-40% performance, they will face the same shitstorm as AMD. At least from me

 

[BallaTheFeared]

You mean nvidia is not going to sell their flagship for $300 ? But Charlie over at SA promised me they would. This can't be right, when has nvidia ever charged more than $300 for their flagship ?

You mean their mid-ranged die?

Boo bad form Nvidia, 28nm, the generation time forgot.

 

[blastingcap]

You mean their mid-ranged die?

Boo bad form Nvidia, 28nm, the generation time forgot.

Quit it with the timeframe-shifting "midrange" nonsense. If you're going to claim that the high end Kepler coming out several months from now is the "real" high end Kepler and the GTX 680 is "midrange," fine, but by that token the HD 7970 is also a "mid range" part and its refresh (HD 8970 or HD 7980 or whatever) is the "high end."

Midrange, high end, etc. are meaningless when you shift timeframes by more than a month or two.

Dollars and cents and product position in the near term are what matter.

$500+ = GTX 680, HD 7970
$450-500 = GTX 580, HD 7950
$350-400 = GTX 570, HD 7870, HD 6970 2GB
Anything less = might as well get a GTX 560 Ti or HD 6950 instead and save some cash for a future upgrade

Lackluster choices all around. :/

 

[BallaTheFeared]

Opinions, you have yours, I have mine.

How about we leave it like that as it should be instead of you constantly forcing yours down my throat?


Edit: Let's be clear I'm talking about a 32 ROP GTX 680 with 1500 cuda cores, 256 bit bus, that trades blows with the 7970/50. That isn't a Nvidia flagship gpu to me.

 

[gorydetails]

may be worth it if they use good fan shroud design. Or quaity vrm.

 

[Leadbox]

Opinions, you have yours, I have mine.

How about we leave it like that as it should be instead of you constantly forcing yours down my throat?


Edit: Let's be clear I'm talking about a 32 ROP GTX 680 with 1500 cuda cores, 256 bit bus, that trades blows with the 7970/50. That isn't a Nvidia flagship gpu to me.

Their 50% larger fermi bit bus was only giving 9% more bandwidth than Cayman.

Can you see the potential for die space and power saving there?

Kepler, as JHH himself said is all about performance per watt, so going to a high clocked smaller bus on the highend might not be the stretch you think it is.

 

[PingviN]

Wut?

Automatic overclocking when load gets heavy. No hot clocks (ie, shaders working at double frequency), but clocks goes up when "needed" like for instance in heavy 3D-scenes. Probably not by a whole lot, I'm guessing 5%ish, but still.

Why they can't just fire up base clocks to always be 5%ish higher is something I can't understand though.

 

[BallaTheFeared]

Their memory controller problem is another story.

Everything about the card screams mid range to me, 32 ROPs, 256 bus, performance.

If it trades blows with the 7970 it's less than 13% faster than the 580 at 1200p in DX11, and if it's less than 13% faster, this is the first time in forever I can remember Nvidia releasing a flagship gpu that is less than 13% faster than their last gen flagship.

What it does remind me of though, is mid range card vs last gens flagship.

For instance, GTX 460 vs GTX 280:

Or GTX 560 TI vs GTX 285, which opened the gap up even larger between last gen high end refresh vs current gen mid range refresh.

Call me crazy though.

 

[PingviN]

If it trades blows with the 7970 it's less than 13% faster than the 580 at 1200p in DX11, and if it's less than 13% faster, this is the first time in forever I can remember Nvidia releasing a flagship gpu that is less than 13% faster than their last gen flagship.

Could be Nvidia is going to route of smaller GPUs. Maybe they found out that 500mm^2+ wasn't viable anymore.

 

[GaiaHunter]

Their memory controller problem is another story.

Everything about the card screams mid range to me, 32 ROPs, 256 bus, performance.

If it trades blows with the 7970 it's less than 13% faster than the 580 at 1200p in DX11, and if it's less than 13% faster, this is the first time in forever I can remember Nvidia releasing a flagship gpu that is less than 13% faster than their last gen flagship.

What it does remind me of though, is mid range card vs last gens flagship.

For instance, GTX 460 vs GTX 280:

Or GTX 560 TI vs GTX 285, which opened the gap up even larger between last gen high end refresh vs current gen mid range refresh.

Call me crazy though.

Depends of the point of view.

If it is the POV of product line up or the POV of price.

The GTX 460 was a mid-range, both when looking from the POV of price and product line-up.

The FX8150p, for example, might be a high-end processor from the product line up perspective, since there isn't a higher performing part from AMD, but from the price perspective it is mid-range.

The GTX680 will be the highest performance part from NVIDIA line up, so from that POV it will be high-end. If it costs $500+ it will also be high-end from the price POV.

Otherwise one would say that the 6970 was a mid range part, since it had 32 rops and 256-bits bus...

 

[BallaTheFeared]

Possible, but the leaked slides that contained this card also contained a higher SP/RoP/Bus card, this is also coined as GK104.

GF104 was the GTX 460, GF114 was the GTX 560TI.

Too many "seems like mid ranged" things going on here for me not to draw the conclusion of this being mid ranged.

Mid ranged is my term for lower end "high end", there are several high end cards, including the 460/560ti/6950/6970. Mid ranged is actually a term used for cards like the GTS 450.

I don't mean this is a GTS 450, I mean it's the lower end of the high end, which from Nvidia typically includes 3 variations all of which are "high end", 460/470/480.

 

[sontin]

Could be Nvidia is going to route of smaller GPUs. Maybe they found out that 500mm^2+ wasn't viable anymore.

Why should they do it? They have no problems with huge Dies.

The reason why nVidia needed the size was the bad perf/mm^2. And with the huge die, the "large" distance between the onchip memory and the transistor count the power went up from 180 Watt of the 8800GTX to 3xx Watt for the GTX580.

If Kepler is able of more than 4TFLOPs/s then they will not bring a bigger chip for the desktop in the next 6-12 months.

 

[DarkKnightDude]

Well, GTX 680 means gotta pay up.

Does Nvidia have a 690 planned to counter the 7990?

 

[Lonyo]

Possible, but the leaked slides that contained this card also contained a higher SP/RoP/Bus card, this is also coined as GK104.

GF104 was the GTX 460, GF114 was the GTX 560TI.

Too many "seems like mid ranged" things going on here for me not to draw the conclusion of this being mid ranged.

Mid ranged is my term for lower end "high end", there are several high end cards, including the 460/560ti/6950/6970. Mid ranged is actually a term used for cards like the GTS 450.

I don't mean this is a GTS 450, I mean it's the lower end of the high end, which from Nvidia typically includes 3 variations all of which are "high end", 460/470/480.

Then lets term it differently.
Lets call it "full range", since it's the full Kepler/28nm range.

No more arguing about low/mid/high, just one simple term which is unequivocal. Full range.

Also the 9800GTX was midrange.
256-bit memory bus, not a very large die, and on the same process was the GTX280 which was the high end card.


Or we could say everything screams high end:
The price
The launch timings (usually high end cards launch first in a new series. Not always, but usually).
The RAM speed and amounts. 4GB on a mid-range card? What?
The name - GTX680 is the high end card name.

 

[Crap Daddy]

Well, GTX 680 means gotta pay up.

Does Nvidia have a 690 planned to counter the 7990?

Yes, May for 2xGK104.

 

[GaiaHunter]

Possible, but the leaked slides that contained this card also contained a higher SP/RoP/Bus card, this is also coined as GK104.

GF104 was the GTX 460, GF114 was the GTX 560TI.

Too many "seems like mid ranged" things going on here for me not to draw the conclusion of this being mid ranged.

Mid ranged is my term for lower end "high end", there are several high end cards, including the 460/560ti/6950/6970. Mid ranged is actually a term used for cards like the GTS 450.

I don't mean this is a GTS 450, I mean it's the lower end of the high end, which from Nvidia typically includes 3 variations all of which are "high end", 460/470/480.

I think price brackets are better:

$0-50
<$100
$100-200
$200-$300
$300-$350
>$350

Fun fact is that will be the first time both companies are selling <400 mm² dies sizes for >$400, at least since DX10.

AMD is happy because it can sell its smaller chips for higher price.
NVIDIA is happy because it can sell smaller chips for the same price.

Win-win for them.
Loss for us.

But they better find some chinese and other asians to buy them (I'm not using chinese and asians in a pejorative way,just signalling the wealth flow from the west ->Asia) because most of us in the west can pretty much play all the games with our 2-3 years old cards.

 

[BallaTheFeared]

Loss for us.

Not if we don't buy either :thumbsup:

Fight the power!

But really I just want to see a big die from Nvidia, higher performance per watt cards like the 460 have their place, it's just not in my rig!

 

[GaiaHunter]

Not if we don't buy either :thumbsup:

Fight the power!

But really I just want to see a big die from Nvidia, higher performance per watt cards like the 460 have their place, it's just not in my rig!

Considering NVIDIA apparently will release a dual GK104 and according to the rumours, you might have to wait.

 

[maddie]

]Opinions, you have yours, I have mine.

How about we leave it like that as it should be instead of you constantly forcing yours down my throat? [/B]


Edit: Let's be clear I'm talking about a 32 ROP GTX 680 with 1500 cuda cores, 256 bit bus, that trades blows with the 7970/50. That isn't a Nvidia flagship gpu to me.

Quit speaking to yourself? There are others here to talk with.