Ford loses ground as sales of aluminum F-150 trucks stall

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heymrdj

Diamond Member
May 28, 2007
3,999
63
91
I am such a loser, I have never own a car with 200+ hp or weight more than 3300lb.

I drove a 1st gen focus hatch for 300k km,
canoe at the top? np
Tow my fishing boat? np
big items? put the back seat down and I able to fit 16 tires into it.
Sod or soil? drove by uhaul pickup a $25 per day trailer

With all that I am still on my original clutch.

I also owned a beater Mazda MPV 160hp van that never let me down.

I am sure a lot of people really need a truck for work, but for the rest of the people it is more like they "can"

Sounds like you broke the law, that or it was a canoe with a motor on it. Very few boats fit into the GCWR of a focus hatchback. 1K pound max.
 

ponyo

Lifer
Feb 14, 2002
19,689
2,811
126
You want to see higher truck sales. Lower sales number is bad news for the US economy. I work in construction so everybody drives a truck or cargo van. Occasionally a new guy might drive a sedan but that's quickly replaced with a truck or van. We fully use our vehicles.

Trucks are not the only expensive work vehicles. My partner spent $65k for his cargo van. Today's trucks and vans are super nice inside and out.
 

KingstonU

Golden Member
Dec 26, 2006
1,405
16
81

This add is completely bad science. As soon as I saw that the truck was red versus the car was silver the entire video lost all credibility. The results of this "study" is 100% manufactured to favor the truck from the beginning. Very manipulative on Chevy's part because probably very few people will be aware that they are also unconsciously having all the factors and opinions are influenced by the color. A couple of them probably mentioned the color but of course Chevy doesn't include that in the final cut of the video.

Either they are both the exact same color or the entire data is void.
 

Subyman

Moderator <br> VC&G Forum
Mar 18, 2005
7,876
32
86
Truth is, for many hauling tasks pickups just don't cut it -- even the biggest pickups. How many pickups can put full sheets of plywood or drywall in the bed without resting on the wheel hump? What happens if you put a stack of drywall in the bed then hit a bump with the drywall resting on the wheel hump -- answer: broken drywall.

Uhm, I don't know how long ago you quit looking at trucks, but all trucks made in the last 20+ years have over 4ft of space between the wheel wells. They are made specifically so plywood and drywall can lay flat.
 

JulesMaximus

No Lifer
Jul 3, 2003
74,472
867
126
This add is completely bad science. As soon as I saw that the truck was red versus the car was silver the entire video lost all credibility. The results of this "study" is 100% manufactured to favor the truck from the beginning. Very manipulative on Chevy's part because probably very few people will be aware that they are also unconsciously having all the factors and opinions are influenced by the color. A couple of them probably mentioned the color but of course Chevy doesn't include that in the final cut of the video.

Either they are both the exact same color or the entire data is void.

It's a commercial... for a truck. There is no science, it is designed to completely favor the truck in every way.
 

Ventanni

Golden Member
Jul 25, 2011
1,432
142
106
This add is completely bad science. As soon as I saw that the truck was red versus the car was silver the entire video lost all credibility. The results of this "study" is 100% manufactured to favor the truck from the beginning. Very manipulative on Chevy's part because probably very few people will be aware that they are also unconsciously having all the factors and opinions are influenced by the color. A couple of them probably mentioned the color but of course Chevy doesn't include that in the final cut of the video.

Either they are both the exact same color or the entire data is void.

Don't be fooled. Women do love a man in a truck. Yes, the commercial is a bit misleading, but anything that adds "manliness" to a man is just as attractive to a women as adding sexiness to a women's clothing is for men. I just use that last part as an example, but yes, women do love a man in a truck.

Trucks are big, powerful, and make you feel protected while driving one. Truck makers don't even have to market this one that much, the trucks do all the marketing work on their own.
 

JulesMaximus

No Lifer
Jul 3, 2003
74,472
867
126
Don't be fooled. Women do love a man in a truck. Yes, the commercial is a bit misleading, but anything that adds "manliness" to a man is just as attractive to a women as adding sexiness to a women's clothing is for men. I just use that last part as an example, but yes, women do love a man in a truck.

Trucks are big, powerful, and make you feel protected while driving one. Truck makers don't even have to market this one that much, the trucks do all the marketing work on their own.

Be sure and let me know how that truck works out for you in attracting a mate.

I'm more concerned with how much it will cost me to drive the roughly 70 miles too and from work each day than how attractive women find some guy standing next to a vehicle in a commercial.
 

Meghan54

Lifer
Oct 18, 2009
11,573
5,096
136
Be sure and let me know how that truck works out for you in attracting a mate.

I'm more concerned with how much it will cost me to drive the roughly 70 miles too and from work each day than how attractive women find some guy standing next to a vehicle in a commercial.


And have no concern for how many mirrors you clip/destroy while lane splitting.
 

Denly

Golden Member
May 14, 2011
1,433
229
106
Sounds like you broke the law, that or it was a canoe with a motor on it. Very few boats fit into the GCWR of a focus hatchback. 1K pound max.

My 14' fishing boat with a small motor come in under 1k lb
 

Torn Mind

Lifer
Nov 25, 2012
11,782
2,685
136
Uhm, I don't know how long ago you quit looking at trucks, but all trucks made in the last 20+ years have over 4ft of space between the wheel wells. They are made specifically so plywood and drywall can lay flat.

I could see being limited by a Ford Ranger, Toyota Tacoma, etc and hence having to follow manufacturer's instructions to arrange 2x4s so the plywood or drywall can rest in the bed. Seriously, the wheel hump is a non-issue even on these small pickups if you know how to use 2x4s; it is just that you can't carry as many sheets.

But an F-150 and its competitors are easily wider than these small pickups by a comfortable wide margin, and if you're hauling a gazillion sheets, it's likely you're a home improvement professional anyway to need THAT many sheets.
 

JulesMaximus

No Lifer
Jul 3, 2003
74,472
867
126
And have no concern for how many mirrors you clip/destroy while lane splitting.

For the record, that would be zero. I've clipped a mirror maybe twice in my life and never done any damage. Trust me, it's not something you want to do on a motorcycle... but then you've never ridden so you basically have no idea what you're talking about.
 

Wuzup101

Platinum Member
Feb 20, 2002
2,334
37
91
I'm more concerned with how much it will cost me to drive the roughly 70 miles too and from work each day than how attractive women find some guy standing next to a vehicle in a commercial.

Most of the people I know with trucks use them as trucks with some frequency (but not like they would be used day in, day out for professional usage). Who cares if they only use them to haul/tow something every few weekends? It's their money. Most people don't have a 70 mile one way commute. If you have a average commute to work, and can afford a 40-60k truck, you probably don't give a shit how much it costs to drive to/from work. Many don't want to have an additional car so if the family does decide that they want/need a truck someone ends up driving that to work.

Personally, I think minivans are MUCH more functional for most people that need to haul cargo than trucks and SUVs... but they don't "want" to drive them (many do anyway).
 

Greenman

Lifer
Oct 15, 1999
20,664
5,349
136
In 1980 only 20% of all vehicles sold were trucks. Today it is greater than 50%. I guess all those trucks I see on the freeway every morning with just one person in the driver's seat and nothing in the bed are heading to the farm or to build a house for someone? Or maybe they're all going to pick up their new boat or RV?

Trucks are SUV's now. 4 Doors, short beds, and every bell, whistle, and gadget known to man stuffed in them.
People don't want big cars anymore, they want huge trucks. Trucks are far taller now than just ten years back, so much so that they're loosing their value as a work truck.

The next time I need a new truck I'll most likely have to rebuild my old one, because by then I'll need the optional electric ladder that folds down so you can climb in the damn thing.
 

OVerLoRDI

Diamond Member
Jan 22, 2006
5,494
4
81
The thing that confuses me is that the f-250, 350, 450 etc are not that much more than the f-150 properly spec'd ... The pricing on the f-150 seems nuts.
 

Ramses

Platinum Member
Apr 26, 2000
2,871
4
81
Your average half ton luxobarge has become a joke. Is a rolling stereotype.
Popular media will catch up in a few years and you'll see more evidence of it.
 

joutlaw

Golden Member
Feb 18, 2008
1,108
2
81
The thing that confuses me is that the f-250, 350, 450 etc are not that much more than the f-150 properly spec'd ... The pricing on the f-150 seems nuts.

I imagine once they get a true refresh, the pricing will increase accordingly. That F250/350/450 basic chassis has been around since 2000 or so.
 

exar333

Diamond Member
Feb 7, 2004
8,518
8
91
I get a kick out of the ignorant posts on some sites where people state they don't wan the new F150 because 'have you seen what a soda can looks like after sitting outside for a few weeks? I don't my truck looking like that...'

It cracks me up...
 
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JulesMaximus

No Lifer
Jul 3, 2003
74,472
867
126
I get a kick out of the ignorant posts on some sites where people state they don't wan the new F150 because 'have you seen what a soda can looks like after sitting outside for a few wees? I don't my truck looking like that...'

It cracks me up...

That is ridiculous. My 2003 Maxima had an aluminum hood and after 10 years and 130,000 miles it looked the same as the rest of the body (which was steel). A few paint chips here and there but you would never be able to tell if it was steel, plastic or aluminum just by looking at it. It certainly didn't look like a soda can left out for a few weeks.

Trucks are SUV's now. 4 Doors, short beds, and every bell, whistle, and gadget known to man stuffed in them.
People don't want big cars anymore, they want huge trucks. Trucks are far taller now than just ten years back, so much so that they're loosing their value as a work truck.

The next time I need a new truck I'll most likely have to rebuild my old one, because by then I'll need the optional electric ladder that folds down so you can climb in the damn thing.

LOL! It is crazy.

When they hit 40mpg city maybe I'll think about buying one. Of course, by then gas prices will be $8/gallon and cars will get 80mpg.
 
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Vdubchaos

Lifer
Nov 11, 2009
10,411
10
0
They are still using the Microsoft Embedded platform for Sync. Some 2015 models are getting QNX. It seems like a miss on Ford's part to not make a clean break with the new model, but they probably didn't have the bandwidth for that change and everything else required for the new model.

This is the biggest problem with car industry, the people...that give WAy too much crap about some useless worthless options, and not the car itself.
 

exar333

Diamond Member
Feb 7, 2004
8,518
8
91
That is ridiculous. My 2003 Maxima had an aluminum hood and after 10 years and 130,000 miles it looked the same as the rest of the body (which was steel). A few paint chips here and there but you would never be able to tell if it was steel, plastic or aluminum just by looking at it. It certainly didn't look like a soda can left out for a few weeks.



LOL! It is crazy.

When they hit 40mpg city maybe I'll think about buying one. Of course, by then gas prices will be $8/gallon and cars will get 80mpg.

LOL, totally agree. Just ignorance....

I don't say there are not trade-offs, but you get lighter + no rust (aluminum) vs. heavier, rust issues, and cheaper repair with steel. Pros and cons for different applications.

I have seen comments like the one i referenced in a lot of places. Same with comments about how easy it is to crush a soda can, or other crap. Seriously.

I wonder if those people ever flew in an airplane?
 

joutlaw

Golden Member
Feb 18, 2008
1,108
2
81
This is the biggest problem with car industry, the people...that give WAy too much crap about some useless worthless options, and not the car itself.



Everyone is entitled to their own opinion, but if I'm going to spend 40-50K I don't want the tech from the last generation. Ford has the XL option or stripped down XLT or Lariat if you aren't concerned about infotainment.

I've used Sync/MFT in a 2013 Escape and 2010/2012 F-150s. It wasn't terrible, but also wasn't very intuitive. The voice commands were pretty bad in both. I've then played around in a 2014 Grand Cherokee Overland with the QNX system. It's a night and day difference. Not enough for me to get a Ram though .
 

Tweak155

Lifer
Sep 23, 2003
11,448
262
126
Everyone is entitled to their own opinion, but if I'm going to spend 40-50K I don't want the tech from the last generation. Ford has the XL option or stripped down XLT or Lariat if you aren't concerned about infotainment.

I've used Sync/MFT in a 2013 Escape and 2010/2012 F-150s. It wasn't terrible, but also wasn't very intuitive. The voice commands were pretty bad in both. I've then played around in a 2014 Grand Cherokee Overland with the QNX system. It's a night and day difference. Not enough for me to get a Ram though .

The 2010/2012 F-150 didn't have MFT but it did have Sync.

What didn't you like about MFT in the Escape? Just curious. I agree about the voice commands, but I like the MFT in my 2011 Explorer.
 

Greenman

Lifer
Oct 15, 1999
20,664
5,349
136
The thing that confuses me is that the f-250, 350, 450 etc are not that much more than the f-150 properly spec'd ... The pricing on the f-150 seems nuts.

On the base F150 pricing is on track with the others. It's the platinum radio knobs and HEPA filtered fart extractor in the seat that drive the price up. 23" wheels, more lights than a 70's disco, all that crap adds a huge chunk to the price. If you actually buy what you need, instead of what you get excited about, you can get a very nice truck for $30k.
 
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