This is incredibly stupid of them. They're hurting for business, so they have this deal where all you do is have your Rx transferred to them from any other pharmacy, and you get a free $20 Eckerd gift certificate. It might even be usable at JC Penny's. I don't have the coupon in front of me (you need it for the deal; I think was in this week's circular), so I can't tell you much about the details. They also have a photolab deal going on: If you are not satisfied with the quality of your photos (processed anywhere), just bring in the negatives and the bad prints, and they'll reprint them for free.