Listing the advantages of FWD over RWD assuming a front-engine:
+Lighter
+Smaller
+Less expensive
+More efficient in fuel economy (less powertrain loss)
+Makes the vehicle understeer-prone (big safety bonus for a vast majority of drivers)
+Driven wheels on heaviest axle (yay snow traction)
+Driver can aim traction forces with steering wheel
Disadvantages:
-Front axle does 'lots of work' in steering, braking and acceleration (not really a negative unless it's a sports car... but we're talking SUVs... so... not really a negative)
-No throttle oversteer (again, not really a negative for the vast majority of vehicles and drivers)
-Weight transfer in RWD helps acceleration in powerful vehicles
FWD SUVs are a natural conclusion from objectively evaluating the field of automotive technology.
Edit for additional thoughts:
FWD vehicles are, in general, just fine in the snow. Tires matter much more than drive layout when it comes to snow performance anyway. My impression is that FWD and FWD-based AWD is by far the most common drive layout for passenger cars and compact through crossover/midsize SUVs for the reasons listed above. Only in 'full size' trucks and their SUV relatives does RWD and RWD-based AWD become predominant, and arguably 'sports cars' or 'roadsters' for the handling and acceleration benefits of RWD.
I would speculate that these differences are a result of the original design intent of the two base platforms: monocoque chassis being designed for efficiency in cost and fuel, body-on-frame being designed for strength and durability. A SRA RWD (most trucks) is an inherently stronger drive base than a FWD MacPhearson (most cars/light SUVs) and thus is up to the rigor of towing and hauling. We see this capability difference evidenced quite clearly in the Ridgeline vs Tacoma/Colorado comparison. At the end of the day it would seem that a vast majority of buyers are looking for comfort, space, and fuel efficiency and don't care much about towing or hauling capacity.
The sales numbers are interesting:
http://online.wsj.com/mdc/public/page/2_3022-autosales.html because pickup trucks are the top 3 most-sold models, but they are NOT the most-sold vehicle style. Cross-over SUVs were the most-sold style at 405K, then then mid-size cars at 263K, and then pickup trucks at 231K. Small cars come next at 228K, then SUVs (small-large) at a total of 150K. Clearly the market loves crossover SUVs and their mid-size car relatives!