all i have to say is that this sticker is designed by ed templeton.. who cares if it's a PETA sticker.. Get one, stash it away.. It'll be worth a few bucks one day.. Definatley not a TON of money, but say in 20 years, it'll probably be worth about $20.. why you ask? because ed templeton is only one of the greatest skateboarders ever.. his original skateboards in mint condition sell upwards of $300, and he's still alive and still skateboarding.. Just wait until he's old or dead, anything with ed templeton is going to be worth a lot in the extreme sports world.