(GURU3D RUMOR) AMD Polaris 10 GPU To Offer Near 980 Ti Performance For 299 USD?

[maddie]

If Roy Taylor is unequivocally claiming that AMD will significantly increase the TAM for VR, we can safely assume a large price reduction in VR capable cards, equivalent to 970/290 performance.

Sounds very much like around $200 to $225 max for this statement to make sense.

What will a further increase in price to $300 bring with regards to performance? This is close to a 50% price increase.


Taylor's quote:
"The reason Polaris is a big deal," continued Taylor, "is because I believe we will be able to grow that TAM significantly. I don't think Nvidia is going to do anything to increase the TAM, because according to everything we've seen around Pascal, it's a high-end part. I don't know what the price is gonna be, but let's say it's as low as £500/$600 and as high as £800/$1000. That price range is not going to expand the TAM for VR. We're going on the record right now to say Polaris will expand the TAM. Full stop."

 

[moonbogg]

Nothing from either of these AMD or Nvidia mid range families should cost more than $300.00, regardless of performance. I don't care if its 2x 980ti performance. It should be max $300.00. When they decide to give us a real GPU with a die larger than a grain of rice, then they can charge real prices for it, $650.00 being the maximum for the big die.
Also, the big die should be released first to impress everyone and satisfy the most die hard fans first. This showcases the architecture and flexes its muscle for all to see. Then they should release the low cost mid range product for the masses about 6 months later.

 

[Samwell]

If Roy Taylor is unequivocally claiming that AMD will significantly increase the TAM for VR, we can safely assume a large price reduction in VR capable cards, equivalent to 970/290 performance.

Sounds very much like around $200 to $225 max for this statement to make sense.

Just look at AMDs own presentation:

They themself write 349$ is the price for VR in graphics cards, street price is 329$. So i believe more in 249$ for the pro and 349$ for the XT. That's already a significant growth of the TAM.
But it could also be 279$ for the small one in the beginning, already 70$ less. It all depends what you believe is significant and companies often tend to exaggerate this term.

 

[Vesku]

I think some people are overlooking the likely clock differential of 14nm Finfet GCN4 designs vs current 28nm GCN.

 

[swilli89]

I think some people are overlooking the likely clock differential of 14nm Finfet GCN4 designs vs current 28nm GCN.

There's so many pieces of the puzzle in play I think people are forgetting a lot of things. This is a completely redone architecture, if this was nVidia they would have a new name for it. I think this will more of a change than we saw with Kepler to Maxwell despite keeping the GCN name.

Clockspeeds, memory management, uArch efficiency, software, all kinds of things remain to be seen.

 

[moonbogg]

There's so many pieces of the puzzle in play I think people are forgetting a lot of things. This is a completely redone architecture, if this was nVidia they would have a new name for it. I think this will more of a change than we saw with Kepler to Maxwell despite keeping the GCN name.

Clockspeeds, memory management, uArch efficiency, software, all kinds of things remain to be seen.

True, however, if we promised to never use an FPS counter again, most of us would never know the difference anyway! Without FPS counters, both companies would lose 80% of their sales per year.

Without FPS counters, a GPU review in its entirety would be like this:

"The new GPU feels a little smoother when playing these games. Other than that, nothing changed. Keep your old one"

 

[IronWing]

Quick question: What's TAM? Thanks.

 

[Vesku]

Total addressable/accessible market

 

[dzoni2k2]

Also, the big die should be released first to impress everyone and satisfy the most die hard fans first. This showcases the architecture and flexes its muscle for all to see. Then they should release the low cost mid range product for the masses about 6 months later.

That sounds very elitist.

 

[thilanliyan]

That sounds very elitist.

Well they need to be more like nVidia (and make some moola), instead of catering to the peasants like AMD does...

 

[maddie]

That sounds very elitist.

Of course it is.

How outrageous the masses being served before us, the really, really, really important people.

 

[dzoni2k2]

Well they need to be more like nVidia (and make some moola), instead of catering to the peasants like AMD does...

I think AMDs problem recently was exactly the opposite. They focused too much on the high end and neglected the mainstream and mobile. Consequently got raped by 960 and 970 and pushed out of mobile. That's where all that volume, marketshare and mindshare is.

 

[3DVagabond]

And Furyx is the fastest 4k/dx12 card atm. i see nothing wrong.

And that's pretty much the way AMD marketed it too. As a 4K DX12 card.

That's not a pretty picture for nVidia in DX12 games or even DX11 in modern games @ 4K. I can only imagine what's going to happen after Pascal drops and driver optimization drops away.

 

[thilanliyan]

That's not a pretty picture for nVidia in DX12 games or even DX11 in modern games @ 4K. I can only imagine what's going to happen after Pascal drops and driver optimization drops away.

Doesn't matter...the nV faithful will upgrade to Pascal anyway

 

[Arachnotronic]

Doesn't matter...the nV faithful will upgrade to Pascal anyway

Yep, I look forward to buying no fewer than two Pascal cards at launch. Guess I'm just a moron for not buying AMD, eh?

 

[AtenRa]

I think AMDs problem recently was exactly the opposite. They focused too much on the high end and neglected the mainstream and mobile. Consequently got raped by 960 and 970 and pushed out of mobile. That's where all that volume, marketshare and mindshare is.

They hold mobile dGPU market share just fine, it was desktop dGPU volumes of $100 to $200 that got hammered.

 

[tenks]

Yep, I look forward to buying no fewer than two Pascal cards at launch. Guess I'm just a moron for not buying AMD, eh?

Just curious, how come you have 3 almost identical rigs? Not going anywhere with it, just pure curiosity.

 

[AtenRa]

Yep, I look forward to buying no fewer than two Pascal cards at launch. Guess I'm just a moron for not buying AMD, eh?

You can always upgrade those two pascals to Vega later on

 

[Arachnotronic]

Just curious, how come you have 3 almost identical rigs? Not going anywhere with it, just pure curiosity.

The system with the 6600K is my downstairs/work machine. Gaming #1 is my main gaming system that I keep at my place. Gaming #2 is the system that I keep at my folks' place for when I visit. Gaming #1 used to feature an X99 + 5960X + 64GB DDR4 but I wound up selling the X99 board + 5960X, and splitting the 64GB DDR4 between the Work system and the new gaming #1.

 

[thilanliyan]

Yep, I look forward to buying no fewer than two Pascal cards at launch. Guess I'm just a moron for not buying AMD, eh?

Where did I mention AMD? And tbh, am I wrong? Someone who IS faithful to the nV brand would probably upgrade to Pascal wouldn't they? And the same applies to the AMD faithful.
My response was only to poke fun of the insinuated lack of driver support for older cards in the post that I responded to.
You should buy whatever card ticks all your boxes

 

[Arachnotronic]

Where did I mention AMD?

You said that the "Nv faithful" (implication: "stupid, brand-loyal fanboys") are going to buy Pascal, as though Pascal isn't going to be a product worth buying on its own merits.

 

[Arachnotronic]

I have to agree with RS - it seems as though AMD products start with their expectations at one level (for example ~390 or 390x perf) and slowly creep to much higher expectations (for example almost ~980ti perf). That's what happened with the Fury X, and it seems to be happening with Polaris 10.

I would really like Polaris 10 to be a great chip, but these talks about 980ti perf. just seem unreasonable given all that we know. I wouldn't be surprised if these cards do indeed end up with the 470/480 naming. Sites are just spreading these rumors as there is basically nothing new to say about these cards.

BTW - while this is not the Pascal/1080 are the ~20% rumors are against the 980ti or against the 980ti OC? 20% from stock 980TI would put the 1080 at around 980ti OC versions, which is not that impressive IMO.

Polaris 10 can be a great chip if it offers good performance/power/price. It doesn't have to beat a 980 Ti to be worthwhile; an R9 390X replacement at a lower price & better power consumption would be a good product that, depending on what NVIDIA has in the market at the time, could be very much worthy of recommendation.

 

[DooKey]

Looks like Pascal is going to be my next purchase since AMD isn't offering me an upgrade over my TitanX. We'll have to see how the Vega/Pascal round goes.

 

[DooKey]

Polaris 10 can be a great chip if it offers good performance/power/price. It doesn't have to beat a 980 Ti to be worthwhile; an R9 390X replacement at a lower price & better power consumption would be a good product that, depending on what NVIDIA has in the market at the time, could be very much worthy of recommendation.

Absolutely. Lowering the price of 980Ti performance to $300-$350 would be outstanding. Many folks who can't or won't leave that price bracket will be very happy.

 

[swilli89]

True, however, if we promised to never use an FPS counter again, most of us would never know the difference anyway! Without FPS counters, both companies would lose 80% of their sales per year.

Without FPS counters, a GPU review in its entirety would be like this:

"The new GPU feels a little smoother when playing these games. Other than that, nothing changed. Keep your old one"

Exactly this. So much this! Haha...

I've always wanted to take two people rabidly arguing over one gpu over the other because its "20%" faster, take them and put them in front of two beige boxes, not allowed to check settings, and tell me which one is "better".

If a card gets you within a legit 20-25% of another card, its the same gaming experience. I could never fathom paying hundreds of my hard earned dollars additional to go from 48 FPS to 56 FPS but that's just me. If the Polaris 10 gets us within striking distance of a 980 ti for $300 its a smash hit in my book.