If you have an AMEX card, you can do a bit better through MSN/Crutchfield.
Crutchfield is participating in the MSN Passport Holiday savings promo, for up to 20% rebate (if you haven't already reached the promotion limit).
Ignoring sales tax (I don't know which states will charge use tax), this player is $190 shipped at Crutchfield.
Bump the order to $200 (or in my case, I already have ordered $330ish through Passport), and qualify for $40 rebate from MSN.
AMEX PM to Amazon to get another $30 back.
Net cost is $120ish after rebates. Silver is out of stock. They advertise their shipping as 2-3 day, so you possibly will get it in time for Christmas.
Personally, I'd rather buy a budget name-brand DVD player like Panasonic or Toshiba than a cheapie no-name player, but I know a lot of geeks get the no-name players for hackability as well.
Shipping at $10 is not cheap, but their money-back guarantee includes a no-cost return-shipping label, if for some strange reason you aren't satisfied with this player. But like others have said, why wouldn't you be?