Technically current Xeons E3 V3 are all Haswells, support has to be there because they're the same thing than LGA 1150 Core i5/i7 with a different brand name. Are you sure that what you did wasn't adding Ivy Bridge support to a Sandy Bridge Motherboard?
The E3 V2 chips were Ivy Bridge. The board supported Ivy Bridge but not Xeon chips. When asking Biostar if they would release a BIOS for the board to support the E3 Xeons, they responded via email and told me that the Xeon chips are server level and that their board do not support them and they would not release an updated BIOS to do so.
At that point, I read around, found the procedure and the microcode downloads, downloaded the utility and patched the Biostar BIOS. Worked like a charm the first time.
The board is a P67 board that was already able to run non Xeon Ivy Bridge chips.
And just because the V3 chips are Haswell doesn't mean that the BIOS of the boards contain the Microcode to support them. The board makers could just as well run non Xeon chips just fine and not work at all on Xeon chips.
http://www.biostar-usa.com/app/en-us/mb/introduction.php?S_ID=526#cpu
Notice no Xeons on that list? I tried and it would not boot. I used a 3770 chip to boot and flash the board.