Lisa Su is now CEO of AMD

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NTMBK

Lifer
Nov 14, 2011
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Well, if you want to believe Scott, be my guest. CEO sucessions aren't a subject that is restricted to a few people once the process is underway, and that point is something Scott would know if he were on the loop, and would be able to publish if he really knew.

But I think the crux of the question is that AMD wouldn't have dumped his CEO from his position and from the BoD in the week prior to the quarterly results with immediate effects. That's not how planned succession works. That question wasn't addressed by Scott and others defending this theory.

I do believe Scott. He seems like a pretty reliable tech journalist who knows his stuff.

But yeah, the timing is a bit odd. I wonder if it's a bit of both- the succession was planned, but they moved up the timescale abruptly in light of the upcoming results. *shrug* Guess when we get the results next week we'll have a better idea of what's going on.
 

Idontcare

Elite Member
Oct 10, 1999
21,118
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Going forward, this is the biggest concern to me - Lisa Su spent _only_ 4 months as COO at a multi-billion dollar company! That's not enough time, IMO, unless she is gifted (which could be the case, I just don't know). Two years would seem suitable for a fast rising executive.

We still need to see what other promotions/hiring/firings will follow and, of course, the next quarterly release should be very telling.

That is the point I was making. This obvious rush-job could be as much of a disservice to her as it could be to AMD.

There are things one gains, such as knowledge and wisdom, that come from experience. It is not a simple matter of hitting key job milestones to register on a resume and all of a sudden you know how to do the job you are suddenly promoted to do (Peter principle).

It is great that she is the perfect candidate for the job, and it is awesome that she has the job. But if she is 9 months away from being prepared to take on the duties and responsibilities of the job, well then she is as screwed as the rest of AMD if that is that case.

The world is full of examples of CEO's who rushed into the position as quickly as possible only to then crash and burn (personally as well as the company they commanded), not so many are the counter-examples.
 

positivedoppler

Golden Member
Apr 30, 2012
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I look at it as a natural move here,” Read said. “She’s a semiconductor professional. She loves this space.” “The part I’m good at, I’ve already done,” Read’s referring to the restructuring phase of the company. Read followed with “Lisa is uniquely positioned for the next phase.”


It's a planned moved, but might be a little bit rushed. There's two good possibilities.

1. There's a bit of a chance that AMD will report a disappointing quarter so they rush the announcement now so it doesn't look like RR is leaving due to a bad quarter.

2. AMD is on the verge of announcing some major design win. They want Lisa to announce it as CEO as oppose to RR.

Either possibility, when RR said the part he is good at he's done, that means layoffs are done also. Some people were speculating layoffs/restructuring was coming. Turn out RR stepping down was the the final phase of their 3 phase AMD turnaround plan finale.
 

krumme

Diamond Member
Oct 9, 2009
5,956
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That is the point I was making. This obvious rush-job could be as much of a disservice to her as it could be to AMD.

There are things one gains, such as knowledge and wisdom, that come from experience. It is not a simple matter of hitting key job milestones to register on a resume and all of a sudden you know how to do the job you are suddenly promoted to do (Peter principle).

It is great that she is the perfect candidate for the job, and it is awesome that she has the job. But if she is 9 months away from being prepared to take on the duties and responsibilities of the job, well then she is as screwed as the rest of AMD if that is that case.

The world is full of examples of CEO's who rushed into the position as quickly as possible only to then crash and burn (personally as well as the company they commanded), not so many are the counter-examples.

She have shown results inside Amd )). This is no surprice.
For the embedded business she is the perfect candidate rushed or not. She is trustworthy because she knows what she is talking about. She is the kind of person you want to make big deals with. Exactly in that respect she is head and shoulders above other executives including nv and Intel. She is fit for amd future market position.
 

mrmt

Diamond Member
Aug 18, 2012
3,974
0
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It's a planned moved, but might be a little bit rushed. There's two good possibilities.

1. There's a bit of a chance that AMD will report a disappointing quarter so they rush the announcement now so it doesn't look like RR is leaving due to a bad quarter.

2. AMD is on the verge of announcing some major design win. They want Lisa to announce it as CEO as oppose to RR.

Those are not good possibilities. Rory leaving prior, and not after the quarterly results puts a heavy cloud over the results next week. This is the first thing the market is questioning now, whether the results are really bad. It would be far better to AMD, and to Rory, if results were good and Rory was to leave after disclosing them. Also if AMD is about to announce big design wins, same thing. Rory could deliver and then leave afterwards.
 

positivedoppler

Golden Member
Apr 30, 2012
1,112
174
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Those are not good possibilities. Rory leaving prior, and not after the quarterly results puts a heavy cloud over the results next week. This is the first thing the market is questioning now, whether the results are really bad. It would be far better to AMD, and to Rory, if results were good and Rory was to leave after disclosing them. Also if AMD is about to announce big design wins, same thing. Rory could deliver and then leave afterwards.

http://www.brightsideofnews.com/2014/10/03/amd-enter-another-round-restructuring/

This came out a week ago.
Unfortunately, there aren’t that many details about exactly how many people could be laid off, but this sounds like a long term plan execution rather than a reactionary cut due to poor earnings. However, there were some indications that this next restructuring would very likely come after AMD’s 3Q 2014 earnings which is on the 16th. It remains to be seen how investors will react to this news, but if AMD has poor earnings for 3Q 2014, it may be seen as a reactionary restructuring rather than a planned one which is how it was interpreted by our sources. We are labeling this as a rumor because it isn’t an official announcement, however this is essentially already a done deal.
 

ikachu

Senior member
Jan 19, 2011
274
2
81
Yeah I do worry that the timing will kind of sink her CEO-ship from the start. Not only does it seem rushed, but I don't think the 2015 CPUs will be that impressive. I think K12/Zen could potentially be great products if they hit their design goals, but that is most likely over a year out.

So, unless they have some impressive embedded or semi-custom wins in the pipeline to announce, or there is some crazy business move that's going on behind the scenes (merger or major acquisition or something like that), then I don't see how her first year could be anything other than mediocre at best.

Speaking to some of my engineer friends who are still at AMD, they were completely blindsided by this move, and are already worrying about layoffs. Even if layoffs don't happen, in times where an event like this happens, people tend to polish their resumes and test the job market just in case, so I wouldn't be surprised if there's a spike in the attrition rate at AMD again.

Also, when there is a leadership transition, people that were passed over for the job may leave as well, with the best example I can think of being Rick Bergman back when Rory was hired. Since Lisa was a pretty obvious choice for successor, there may be less of this, but I'll be interested to see if Papermaster tests the waters elsewhere, although I think he may lack the charisma to land a CEO spot at a top company.
 

Rvenger

Elite Member <br> Super Moderator <br> Video Cards
Apr 6, 2004
6,283
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Wasn't Papermaster an issue at AMD some years ago?
 

krumme

Diamond Member
Oct 9, 2009
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Looking at what is sold where i live there is no way q3 can be anything but very bad. How does it look from you guys?
A fat excavator will only make things worse imo.
Intel war with arm in the mobile space and dumping 4b as discount giving atom away for free is as a sideeffect killing beema and low end kaveri.
That will continue and its not sustainable for amd.
Now 2016 we have k12 but the huge cost amd still have needs to go for more slim low cost business.
Cost was not cut far enough 3 years ago.

(edit: like i wrote 3 years ago at SA: http://semiaccurate.com/forums/showpost.php?p=138152&postcount=812)
 
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Mar 10, 2006
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Intel war with arm in the mobile space and dumping 4b as discount giving atom away for free is as a sideeffect killing beema and low end kaveri.
That will continue and its not sustainable for amd.

Intel is not providing contra-revenue for Bay Trail-M or Bay Trail-D, which are the parts that are taking share from Kabini/Beema in the low-end PC space.

These products actually look very profitable for Intel.
 

krumme

Diamond Member
Oct 9, 2009
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Intel is not providing contra-revenue for Bay Trail-M or Bay Trail-D, which are the parts that are taking share from Kabini/Beema in the low-end PC space.

These products actually look very profitable for Intel.

On paper. Lipstick all the way.
 

RussianSensation

Elite Member
Sep 5, 2003
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765
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He really sounded amateurish. He never gave a straight answer, he never said yes or no, every question someone asked him was met with a barrage of marketing terms that were mostly hollowed once put together. I never could see him on top of the things he was supposed to do, but to be fair with him we don't know how much power the board have him to clean up the mess he was supposed to clean and how much disclosure the BoD allowed him to make, and that might have had some impact on his behavior.

He is not the visionary that JHH is but over the past three years he has returned AMD to non-GAAP profitability, materially diversified its business, lowered its operating expenses around 30%, maintained cash at near an optimal level of $1 billion (while it would have been easy to deplete most of it), and that he has moved AMD's debt further out the curve with no significant debt coming due until 2019.

Since his primary function was diversification and restructuring, now that he has completed most of these aspects, its time for engineers to lead the company and execute on new designs. RR is not an engineer so in terms of long-term vision, he would not have been able to succeed without Lisa Su. Since she understands technology/engineering a lot better than he does, she is more capable than he is for being the CEO at this time.
 
Mar 10, 2006
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On paper. Lipstick all the way.

Intel has explicitly stated that Bay Trail-M and Bay Trail-D sales fall under PC Client Group. Bay Trail-T falls under Mobile & Communications Group, and Bay Trail-I falls under the Internet of Things Group.

Given that Intel's PC Client Group profitability has risen fairly dramatically since BYT-M/D have hit the market (and Intel has commented that these parts now represent a significant portion of its mix), there is no way that these parts require contra-revenue.

Also, I think you may not be totally clear on what the "contra-revenue" is for; it's to offset a bill-of-materials deficiency to stick Bay Trail-T into super-cheap tablets. Since Bay Trail-M and Bay Trail-D presumably have the appropriate bill-of-materials costs for the PC market, they do not require it.
 

krumme

Diamond Member
Oct 9, 2009
5,956
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Enlighten us.

Its OT but perhaps in another thread you will explain 4b in tablets - as there is practically no phones. I know nobody wants those tablets but 4b...its a long stretch for asus and lenovo to go.
 

mrmt

Diamond Member
Aug 18, 2012
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Its OT but perhaps in another thread you will explain 4b in tablets - as there is practically no phones. I know nobody wants those tablets but 4b...its a long stretch for asus and lenovo to go.
Where did you get the 4 billion number?
 

Despoiler

Golden Member
Nov 10, 2007
1,966
770
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He is not the visionary that JHH is but over the past three years he has returned AMD to non-GAAP profitability, materially diversified its business, lowered its operating expenses around 30%, maintained cash at near an optimal level of $1 billion (while it would have been easy to deplete most of it), and that he has moved AMD's debt further out the curve with no significant debt coming due until 2019.

Since his primary function was diversification and restructuring, now that he has completed most of these aspects, its time for engineers to lead the company and execute on new designs. RR is not an engineer so in terms of long-term vision, he would not have been able to succeed without Lisa Su. Since she understands technology/engineering a lot better than he does, she is more capable than he is for being the CEO at this time.

Exactly. It doesn't seem that people realize Rory is a turnaround specialist. His job when he is brought into a company is to keep them from going under and then to set them up for future success. He is extremely talented in this role. He has done this at AMD and did this at Lenovo prior. He isn't the exec that sticks around until he retires. There is no surprise in this announcement. He fulfilled his role and now it's time for him to move on.
 

Abwx

Lifer
Apr 2, 2011
11,172
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Intel is not providing contra-revenue for Bay Trail-M or Bay Trail-D, which are the parts that are taking share from Kabini/Beema in the low-end PC space.

These products actually look very profitable for Intel.

That s not true..

Buy a BT at regular price and you ll receive four other with a 320$ check, the first is ventilated on regular PC sales while the rest is written under so called contra revenue accounts, that s just a matter of accounts manipulation, i thought that you knew more about all this given that you re writing articles.

All in all it s blatant anti competitive practices that take their toll in AMD s revenues.


The operating loss for the year also includes R&D expenses for future products in addition to marketing costs.

I m starting to questionning your competence, seriously, have you the sense of $ numbers..?.

AMD s whole RD is 1.1bn/year and you think that BT, wich is a Kabini like CPU, would cost double AMD s whole budget..?.

Truth is that each chip is delivered with about 80$ subsides, otherwise ther wouldnt be BT tablets that cost at retail the same as the BOM, that is, less than 100$.

http://techreport.com/news/27130/hp-new-intel-powered-win8-1-tablet-costs-99

http://techreport.com/news/27125/chinese-vendor-preps-81-tablet-with-bay-trail-and-windows-8
 
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AtenRa

Lifer
Feb 2, 2009
14,003
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Also, I think you may not be totally clear on what the "contra-revenue" is for; it's to offset a bill-of-materials deficiency to stick Bay Trail-T into super-cheap tablets.

Thats what they publicly say, the truth is they sell those SoCs at a loss.
 

Abwx

Lifer
Apr 2, 2011
11,172
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Thats what they publicly say, the truth is they sell those SoCs at a loss.

They dont even sell them, they have to give money with them, the amounts published make no doubt about it, 40 millions chips to be shipped with 4bn losses, that s 100$ per chip, the RD cost is at most 500 millions, wich put the net loss at 85$/chip, that is, 80$ subsides + 1 chip.
 

krumme

Diamond Member
Oct 9, 2009
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krumme

The operating loss for the year also includes R&D expenses for future products in addition to marketing costs.

Exactly. And so did 2013. It filters big time to other areas than what we strictly consider mobile. And it doesnt have to be much to alter eg beema market. 200-300m a year should do it and there is easily crosseffect larger than that. Looking at bt -15% ipc deficit plus flat down non comparable graphics to beema it makes sense to battle it the usual way. Why not, its strategy used all over each day and it works fine.
I think more in detail than that its a topic for another thread imo so i will stop it here.
 

RussianSensation

Elite Member
Sep 5, 2003
19,458
765
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Nothing they make is as fast as an i5-661.

Not sure if serious.

1. Passpark has never ever ever been a useful benchmark for PC enthusiasts, not even when Athlon XP+ and A64/X2 destroyed Intel in IPC/Performance. According to your reference to the usefulness of gauging performance by to Passmark, a Core i7 920 is 68% faster than a Q6600! Ya right, not happening. Also, FX8350 is almost as good as an i7 3770K? Again, not happening. Passmark = worthless.

2. i5-661 is faster than FX9590 in games and multi-tasking (you know the type of tasks you spend $200+ on a CPU for or otherwise iPad is good enough)? You are delusional if you believe that.

By far the main reason AMD is so far behind Intel in performance/watt and absolute performance is because they are stuck on 28nm node while Intel is soon to transition to 14nm with Broadwell. Let's see how Intel's CPUs would have been had AMD been at 14nm node and Intel was stuck at 28nm with GloFo. :sneaky:

Intel mentions over and over and over that its world's leading manufacturing facilities are one of its core competitive advantages. AMD has no such benefits so it's impossible for them to match or beat Intel unless Intel falls asleep or AMD finds a better manufacturing partner.
 
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