The timing, I would assume. Assuming you assume that the plane assumed a relatively straight flight path at a typical cruising speed.
But that relies on...wait for it...assumption. If could have flown in circles for all anyone knows.
No, I'm pretty sure it has to do with which antennas received the signal on the satellite or what other satellites did/did not receive the signal
And although the Malaysian prime minister is being very delicate about his wording, he's basically saying 'It's in China you morons'