At a time when the Apple iPod controls more than 70 percent of the MP3 player market and continues to rack up strong sales numbers, it seems like every other company is simply fighting for second place. One such company is Microsoft, which bravely entered an already crowded market knowing its main foe has a strong following of dedicated loyalists.
"Zune is about having a choice. With Zune you can customize the back of the player with laser etching, you can pick your own background image on the player, you can listen to the radio without an add on and for the price of one CD a month you can have access to millions of tracks," a Microsoft spokesman told CDFreaks. "You can also share the music you listen to on your PC and your Zune player with friends in the Zune Social online music community, MySpace and FaceBook."
The rest of the article available here at CDFreaks
Am I the only person not buying it? Sure, they could be number two in the HDD MP3 player market, but how many people do you know who own a Zune?
I don't actually have anything negative to say about the MP3 player, as I was quite pleased with mine until I broke it, but I still don't believe Microsoft is happy being in second place right now. But with the success Apple is having with its MP3 players, second place seems to be the only thing every other company can get.
Any of you own the Zune? Will you buy future Zune models in the future?