It does look promising and I've wanted an OLED monitor for years now.
It is "only" $1200 MSRP which seems affordable to me for an early adopter product. And in years past monitors announced at CES took a year (or more) to ship while it sounds this will ship soon (in Feb/March).
But I wonder if I should wait to see how much LG's dual mode W-OLED 32" monitor costs.