MSNBC is in serious trouble

[nageov3t]

This is the story of MSNBC in a nutshell: It rose to prominence on its criticism of George W. Bush, peaked during Barack Obama's historic 2008 campaign, and, by criticizing Republicans and championing liberal causes, sustained its viewership in the years that followed.

Until now.

MSNBC suffered harder loses in 2013 -- in terms of both viewership and revenue -- than either of its competitors at Fox News and CNN, according to Nielsen data featured in a new Pew Research report. Prime-time viewership declined by a staggering 24 percent (nearly twice the loss sustained by CNN and four-times that sustained by Fox News). Daytime viewership fell by 15 percent, even as it rose at both of the other networks.

On the revenue side, MSNBC was projected to decline by 2 percent, while both CNN and Fox News were projected to experience growth of 2 percent and 5 percent, respectively. MSNBC was expected to bring in $475 million in revenue: less than half what CNN will make and roughly one-quarter of what Fox News will make.

http://www.politico.com/blogs/media/2014/03/msnbc-is-in-serious-trouble-185770.html

I'm surprised that CNN is actually earning more in revenue than MSNBC, though not surprised at the declining ratings.

I usually turn on Morning Joe in the mornings while I'm getting ready for work as background noise, since it tends to at least be semi-informative without being utterly annoying, but when I get home from work, turn the TV on, and find that my DVR is still tuned to the same channel, I find their primetime programming to be utterly unwatchable.

I like to think of myself as fairly liberal, but listening to Rachel Maddow's usual snarkfest is like nails on a chalkboard to me.

 

[Newell Steamer]

I go CNN all the way.

Until the last few weeks that is,..

Every story is flight 370, flight 370's hidden agenda, flight 370's baby's daddy, flight 370 and the Obama birth certificate connection,...

 

[soulcougher73]

People watch news still?

 

[norseamd]

yah nbc was already shit but they went downhill fast with zuckereich and comcast

 

[Genx87]

If anybody has watched their programming. They would know this without even needing to look at their ratings and revenues numbers.

 

[Franz316]

All three of those are flat-out garbage. If those were your only news sources then you would be clueless to what is actually happening in the world.

 

[feralkid]

That chart shows fox news viewership in steady decline since 2009, despite a steady uptick in revenue (read Koch money).


Dave and Chuck must be pissed.





.

 

[JManInPhoenix]

All the news networks are pretty much unwatchable ...

 

[waggy]

I go CNN all the way.

Until the last few weeks that is,..

Every story is flight 370, flight 370's hidden agenda, flight 370's baby's daddy, flight 370 and the Obama birth certificate connection,...

/this

god damn they need to stop already. every minute its something about flight 370. you would think it was a flight that had the Obama's, putens, and the queen on it when it went missing.

 

[Oldgamer]

I got rid of my cable tv. So I don't watch any news on tv anymore. I just watch local news on my local channels and stream MSNBC as I feel up to it online. I am tired honestly of all news outlets. News is no longer about reporting the news. It is all sensationalistic crap now. Even reading news online is annoying with all the damn typo's and bad grammar.

 

[Sonikku]

MSNBC needs to watch Anchorman 2 and get with the clue like Fox did.

 

[TechBoyJK]

I'm not partial to any station.

I judge the hosts/reports/anchors by their own merits.

There's people on Fox I like. There's people on MSNBC I like. There's people on CNN I like. There's people on Aljazeera that I like.

I don't like most of the people on all of the stations.

It's w/e.

 

[Vic]

That chart shows fox news viewership in steady decline since 2009, despite a steady uptick in revenue (read Koch money).


Dave and Chuck must be pissed.

Yep, overall it appears that cable news viewership across all 3 networks is down 25% (or about 1 million viewers) since its peak in 2008-2009.

 

[Subyman]

TV news is terrible. The only one I like to watch is Fox, so I can argue with the TV and point out their logical errors. Its quite fun for a few minutes a day.

 

[Gunslinger08]

When I watch news, I watch CNN, since they tend to be the least emotional of the big 3 cable news networks. That said, their coverage of MH370 has been pretty over the top. I actually really like Don Lemon, minus the black hole theory.

I prefer my news to not pander. I just want the facts and I'll come to conclusions on my own. CNN seems to do the least pandering.

 

[PokerGuy]

I'm sure the news viewership will ramp up again as we get closer to 2016, but all of the news channels are going to see declines as more and more people get their news from the internet.

I generally used to watch MSNBC most, to stay up on what the lunatic fringe lefties were thinking, but it's become so horrible I can't even tolerate most of their programming anymore. I mean... madcow? Seriously? Shultz? Harris? Enough to make any sane person want to throw up. Seems like they made a concerted effort to make a bad product worse, double down on stupid and go ultra "progressive". Now their ratings and revenue reflect the quality of the network and they are surprised

 

[poofyhairguy]

None of these channels have the demographics big advertisers want.

 

[Jimzz]

People watch news still?

Not really. Ratings for repeats of NCIS is beating the "best" 3 news channels that should tell you want you need to know.

None of these channels have the demographics big advertisers want.

This to.

 

[Incorruptible]

Good. MSNBC is just liberal garbage and constant defending of obama.

 

[uclabachelor]

http://www.politico.com/blogs/media/2014/03/msnbc-is-in-serious-trouble-185770.html

I'm surprised that CNN is actually earning more in revenue than MSNBC, though not surprised at the declining ratings.

I usually turn on Morning Joe in the mornings while I'm getting ready for work as background noise, since it tends to at least be semi-informative without being utterly annoying, but when I get home from work, turn the TV on, and find that my DVR is still tuned to the same channel, I find their primetime programming to be utterly unwatchable.

I like to think of myself as fairly liberal, but listening to Rachel Maddow's usual snarkfest is like nails on a chalkboard to me.

Well, you know if their website was actually usable, people would visit it more often.

 

[raildogg]

So this means that left wing sheep need to watch MSNBC in greater numbers in order to compete with Fox and its right wing sheep?

 

[raildogg]

Good. MSNBC is just liberal garbage and constant defending of obama.

Well, a left wing true believer will say the same about Fox but from the opposite direction. So this sort of silly mud throwing never goes anywhere.

 

[Incorruptible]

Well, a left wing true believer will say the same about Fox but from the opposite direction. So this sort of silly mud throwing never goes anywhere.

Fox has problems and needs to fix them but the crap that comes from MSNBC is much worse. The fact they hired a race baiter like al sharpton tells everything you need to know about them.

 

[raildogg]

Fox has problems and needs to fix them but the crap that comes from MSNBC is much worse. The fact they hired a race baiter like al sharpton tells everything you need to know about them.

How do you know Al Sharpton is a race baiter? I know he is known as one but does that make him one? Have you watched his show on your own? Or do you rely on what others tell you?

(I don't watch any of these channels so I don't know myself)

 

[Incorruptible]

How do you know Al Sharpton is a race baiter? I know he is known as one but does that make him one? Have you watched his show on your own? Or do you rely on what others tell you?

(I don't watch any of these channels so I don't know myself)

Based on what he has done. He loves to stir up trouble and pull the race card.

He was one of the many who called racism when Trayvon Martin was killed yet he says nothing about all the black people killed by other black people because he can't pull the race card. If anyone brings it up to counter his idiotic arguments he calls them a racist.