You don't think these Vulkan results will give people pause in their purchase plans?
No, I don't.
It is not just the Vulkan results... but the various postings some of us have been doing on this subject which garnered the attention of scores of gamers. When you couple the two... folks are pausing and coming to realize that... AMD are not going away anytime soon.No, I don't.
https://www.reddit.com/r/Amd/comments/4sn3u7/performance_increases_with_rx_480_and_other_amd/
There's more on the NVIDIA sub:
https://www.reddit.com/r/nvidia/
Top trending topics are Vulkan, Doom, DX12 performance, Async Compute (AWOL on NV, where's dat Async Driver? etc) etc.
Top comments are encouraging AMD to compete with NV to drive down GPU prices. It seems real gamers prefer a competitive GPU landscape.
I disagree that that they don't need to launch higher end cards soon. All those people waiting for something faster than a 290 or 980 have no choice really but nvidia. I myself would rather buy a 1070 right now if the ethereum mining results were better on win10. Amd is not giving me a choice to buy their cards.
do you have access to 1060 benchmarks for you to make that kind of claim? :thumbsdown:Yeah, I'm sure the 3.5GB RAM-gate fiasco around the GTX 970 was a tending topic for a while, too. GTX 970 is now the single most popular GPU on Steam, with the GTX 960 (which many on these forums and elsewhere have constantly derided) in second.
Anyway, we'll see how it all plays out, but I have to agree with the general sentiment put out there by renderstate: the RX 480 was hyped to the moon and it disappointed (I remember even you were disappointed in it despite having bought a pair of the cards). In many ways, the GTX 1060 turned out to be everything that some of the optimists around RX 480 had hoped for.
Now we get one game in which the developer clearly put a ton of extra work into writing a code path for AMD, and all of a sudden we have people coming out and saying that NVIDIA is about to lose market share big time and AMD will be the prime beneficiary.
do you have access to 1060 benchmarks for you to make that kind of claim? :thumbsdown:
The GTX 1060 reviewers guide recently leaked. It contains a comparison of RX 480 with GTX 1060 in a bunch of titles, including AoTS. Assuming reviewers are able to replicate such results across a wide variety of titles, and assuming the relative power draw between RX 480 and GTX 1060 are as claimed, NVIDIA has a lower power, generally better performing product than AMD does.
Fair enough, you may be right. Every IRL gamer I know is infatuated with the 1080 (that none of them can afford to own). It could be the halo effect is a bigger deal with gamers in general than I am giving credit for, which would mean AMDs strategy will backfire.No, I don't.
Now we get one game in which the developer clearly put a ton of extra work into writing a code path for AMD, and all of a sudden we have people coming out and saying that NVIDIA is about to lose market share big time and AMD will be the prime beneficiary.
Since late March 2016 we started working daily with both AMD and NVIDIA. Both have been great partner companies, helping bring full DOOM and Vulkan driver support live to the community. There was a lot of work on all fronts but we are pleased with the results.
Halo effect is real and strong. AMD only ever had the marketshare lead when they had the halo performance crown. In the 4800 and 5800 era, despite a much better GPU for the price and power, they could only manage 50-50 vs NV. That's because NV held the performance crown with Fermi, even if it was hot & power hungry, it was faster.
Yes because sending the 970 back was always an option, after owning it for a quarter or more IIRC, not to mention a lot of the (less informed) owners still don't know they were conned. I doubt the 970 would've sold half as many if the buyers knew upfront that Nvidia cheaped out on 0.5GB of VRAM, not unlike the antennagate from that fruit seller company.Yeah, I'm sure the 3.5GB RAM-gate fiasco around the GTX 970 was a tending topic for a while, too. GTX 970 is now the single most popular GPU on Steam, with the GTX 960 (which many on these forums and elsewhere have constantly derided) in second.
Anyway, we'll see how it all plays out, but I have to agree with the general sentiment put out there by renderstate: the RX 480 was hyped to the moon and it disappointed (I remember even you were disappointed in it despite having bought a pair of the cards). In many ways, the GTX 1060 turned out to be everything that some of the optimists around RX 480 had hoped for.
Now we get one game in which the developer clearly put a ton of extra work into writing a code path for AMD, and all of a sudden we have people coming out and saying that NVIDIA is about to lose market share big time and AMD will be the prime beneficiary.
I used to think that but it's not that simple.
AMD is playing the "Long Gimp" against NV.
Console hardware win, GCN optimized games have forced NV to counter with GimpWorks else they will look much worse. Imagine if DX11 games look more like Battlefront, Far Cry Primal etc. Without NV sponsoring the port, that's what happens when devs target console hardware for the game's development. It's put NV in a position where they have to get the PC port sponsorship or their GPUs under-perform relative to AMD.
Now there's an AMD attack on NV with DX12/Vulkan.
Both companies are competing viciously, but AMD went with a longer term strategy by leveraging their one advantage: they make CPU as well as GPUs, and that's why they can secure console wins.
With x86 & GCN as the foundation for backwards compatible consoles, MS & Sony sees it as an opportunity to get gamers to upgrade their consoles more frequently like PC gamers. It's secured AMD's hardware/IP as the platform for future consoles. Even beyond PS4 Neo & Scorpio.
GPUOpen is nice for devs, especially as it allows them to share optimized code freely with others in the industry. But at it's core, the code runs great on GCN. It only benefits AMD, with the least dollar investment.
What I want to say is it's not that clear cut, black vs white. AMD and NV are competitors, while some may say AMD's position in marketshare means they are not competitors, it's absolutely not true. Without AMD, NV users will not enjoy slightly inflated prices for GPUs, it would have been much worse.
From JHH himself: https://youtu.be/hqiBzmuqPNY?t=4m33s
Funny people keep saying that id worked only with AMD.
I guess everyone forgot about Nvidia inviting them on stage to demo vulkan on the 1080 when it was released?
How about a quote from id themselves?
https://bethesda.net/#en/events/game/doom-vulkan-support-now-live/2016/07/11/156
When you see a FuryX demolishing a GTX 1070 under Vulkan in Doom... you probably start to realize that those of us who were saying that this was coming were probably not shilling.
To be fair you are comparing a $650 release price card vs a fe $450 / aftermarket $379 video card and it would be a much better comparison of the fury vs a 1080.
1070/1080 are a generation newer, they should handily beat the previous generation cards.
If that was true then why doesn't the rx 480 beat the 980 ti?
Just because one card is a newer gen does not mean it will beat all of the last gen cards instantly especially with such a huge price / performance difference.
Not true, it can benefit all, but, more on this a bit later...GPUOpen is nice for devs, especially as it allows them to share optimized code freely with others in the industry. But at it's core, the code runs great on GCN. It only benefits AMD, with the least dollar investment.
Eh? the 480 and the 1070 are NOT in the same category or price, why do you think that AMD should be having a product that can beat something that costs more than double? Yes, it would be nice for consumers, but, that isn't what is going on here.Just more reasons why AMD should sabotage Nvidia at the API level with the upcoming console hardware updates ...
If AMD doesn't petition Microsoft hard enough to update DX12 to be more favorable to them then it's game over ...
Baseline DX12 isn't enough to rock Nvidia's boat to sink since they still have the performance crown with Pascal ...
An RX 480 shouldn't be losing to a GTX 1070 if AMD wants to be competitive, it needs to HANDILY beat it even when using console cheats!
This, there are no road blocks in the way to get in the way of intel or nvidia from implementing anything that AMD has put out. While there may be a few things that would be rather difficult to do on other hardware like the shader intrinsics as mentioned, that don't mean it couldn't be done.There is no gimping unless things start under-performing. Why nvidia typically doesn't gain perf with dx12 and vulkan is their problem. The API is not gimping. An attack, maybe but that seems more like nvidia being behind on architecture and not thinking ahead. I mean they actually promoted and helped on dx12 and vulkan, so the results are strange.
Otherwise its just companies doing company stuff.
GPUOpen is open for nvidia to do w.e with. Shader intrinsics is a potential issue, but again that would just benefit AMD vs gimping nvidia. Whether nvidia does something similar depends on them wanting to give devs that access (if it even makes sense for them to do so on their arch).
Because they aren't even near the same price point?
They absolutely should handily beat the cards in that price bracket. Thats the whole point of having die shrinks and new architectures, to improve price/performance over old cards and keep moving gaming forward.
Fair enough, you may be right. Every IRL gamer I know is infatuated with the 1080 (that none of them can afford to own). It could be the halo effect is a bigger deal with gamers in general than I am giving credit for, which would mean AMDs strategy will backfire.
I even had one friend (who again doesn't own the card) go on a rant of how awesome the 1080 was when I was talking about how I like my new 480. He will almost certainly be a 1060 customer just because that card is in the same "family" as the card he worships, my 480 didn't even register to him as an option. Hell it didn't even register to him it was a game GPU until I put it in the terms of "the new PS4K guts but clocked faster." AMD isn't on his map- gaming is Sony and Nvidia to him.
I guess we will see. I just don't what AMD can do about the halo effect though, they did their best with Fiji and it wasn't good enough. Seems like this is their only choice for 2016.