It seems unbelievable that GP104 would actually have fewer shaders than GM204. Where are all these extra transistors going? GP104 should have a transistor count about as high as GM200, and it uses a narrower memory bus so it saves some die space on that front. Why can't GP104 at least match GM200's shader count (3072)?
That's why when P100 came out and some people started saying GP104 will have 3000-4000 CC, and GP102 would have 5000-6000 CC, with GP104 rumored to have 1920-2560, it clearly shows those predictions were more realistic for Volta. A 3840 CC 1080Ti with 1.6-1.7Ghz clocks is more than enough for a generational leap over 980Ti.
Anyway, I predict NV PR will ensure that 1070/1080 are compared against reference 980Ti cards, essentially neutering 980Ti that people actually purchase by 15-20%. We'll need to know 1080's overclocking % to see if it's actually truly 25-30% faster than a 980Ti since 980Ti can overclock from ~ 1202 to 1500+.
I wish to understand logic of some Nvidia fans: GTX 980 Ti was released less than year ago (2 June 2015) at 649 dollars price.
If 1080 is 25 percent faster and will cost 600-650 dollars, it's really worth to get it?
Nvidia for sure will release significant faster card in the next 9-12 months - personally, I would prefer 50-60 percent more performance having such strong card like 980 Ti.
Per NV's Investor Day 2016 slides, 70% of NV's install base is on pre-Maxwell architectures. Per AMD, less than 10 million have 970 or above. That leaves a big market for gamers who will want to upgrade to GP104. If you aren't in a rush and have a decent GPU, then of course it's better to wait for Big Pascal ($550 980 got owned by $650 980Ti 8 months later). Someone with an old GTX470/480/580/670/680/690/770/780/780Ti though probably won't wait another 9-12 months. 980Ti users can sell their card for $475-500 this month and roll-over the resale value towards say a 20-25% faster 1080. That's why NV launched 1080 for $550+ first. It's a brilliant strategy that seems to have 0 weaknesses. The only way NV will fail with this strategy is if AMD launches big die first and mid-range 2nd; but AMD isn't even launching mid-range first. Polaris 10 is mainstream. That gives NV 100% control of their 1st mover advantage strategy and dictate pricing.