NVIDIA's chip prices for Video card makers! Wanna know how much they making?????

[kingz]

Off xbitlabs.com:


<< From our reliable source we got to know the prices on NVIDIA chips shipped to the graphics card makers. Here is a bit for you:

GeForce2 MX - $35
GeForce2 MX 200 - $27
GeForce2 MX 400 - $36.5
GeForce2 Pro - $42
GeForce2 Ultra - $105
GeForce3 with 64MB 3.8ns DDR SDRAM - $205

Now we would like to share some ideas of ours, which occurred to us when we saw the pricing:
The only graphics chip currently shipped together with the memory is only GeForce3. It means that NVIDIA doesn?t care that much about its GeForce2 family any more since it doesn?t matter to then what kind of memory will be installed onto the graphics cards. In fact, this corresponds to NVIDIA?s recent plans. As you know, GeForce2 MX will be little by little moved to Low-End, where the manufacturers need to be free to decide on the most suitable memory type for their particular case. Otherwise, they will hardly be able to offer really low-cost solutions. As for GeForce2 Pro and GeForce2 Ultra, these chips will be soon discontinued that?s why NVIDIA has almost forgotten about them already.
As you can see from the prices, NVIDIA doesn?t want the manufacturers to offer too many GeForce2 Ultra based cards. It is quite logical, since GeForce2 Ultra can become a competitor to GeForce3 in some applications. Therefore, the price on GeForce2 Ultra has been raised in order to make it a non-profitable buy for the manufacturers. GeForce2 pro, for instance, which is just a little bit slower than GeForce2 Ultra is more than twice as cheap. That is why most manufacturers prefer to buy GeForce2 pro rather than GeForce2 Ultra chips.
As for GeForce2 MX family, even though it has been split into MX 200 and MX 400, the original GeForce2 MX is also still shipping. However, its cost is almost the same as that of MX 400 that is why is seems quite logical that the manufacturers prefer MX 400 to the old buddy GeForce2 MX.
The cost of GeForce3 + memory bundle allows us to get a more or less clear idea of the card makers? revenues. Taking into account that GeForce3 based cards are now selling for at least $300, while the PCB with all the electronic components, coolers and connectors costs the makers around another $20-$30, we can conclude that each GeForce3 based card brings its manufacturer around at least $50. Now we understand why NVIDIA is so beloved by the card makers: it not a love-match but a marriage of convenience. >>

 

[limsandy]

damn........ where can I get GF2 Ultra with that price ?

 

[T2T III]

<< damn........ where can I get GF2 Ultra with that price ? >>


The prices are just chip prices. PCBs, manufacturing, memory (with the exception of the GF3) are not included in those prices.

 

[boran]

the solution :
Construct yer own PCB

 

[rbV5]

<< we can conclude that each GeForce3 based card brings its manufacturer around at least $50 >>



Yea, if the parts magically fall together into a video card, Looks like very slim margins to me. How can they make money like that?

 

[T2T III]

This also points out to why a lot of the manufacturers just follow nVidia's &quot;reference design&quot;. If the manufacturers were to come up with their own designs each time, the price that we would pay would be much higher.

 

[Oda]

Not to mention games and software bundle, developing custom drivers, packaging and marketing. The margins really aren't that great if you compare to CPUs.

Oda

 

[MrBond]

A wholesaler doesn't buy it for the same price you do either. They have to make money when they sell it to a company like newegg, and they make money when they sell it to you.

 

[Sugadaddy]

That's more expensive than I thought... Looks like GF3 won't be getting cheaper soon.

 

[kingz]

If NVIDIA doesn't start getting better yields soon, the GeForce3 probably won't be heading south of $300 anytime soon.

 

[MrMojo]

<< If NVIDIA doesn't start getting better yields soon, the GeForce3 probably won't be heading south of $300 anytime soon. >>



I think the price probably has more to do with making a big profit on their newest premium product than it does with yields.

 

[Windogg]

Plus mistakes happen. Manufacturers are good at reworking small defects to turn them into sellable product but some defects can't be fixed. Imagine having to toss a finished GF3 into the scrapheap.

 

[joohang]

<< Yea, if the parts magically fall together into a video card, Looks like very slim margins to me. How can they make money like that? >>


LOL. Good point.

 

[Keego]

I can assume that these prices are in lots of 1,000 or something, not for *each one*