The Intel Atom Thread

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Khato

Golden Member
Jul 15, 2001
1,248
321
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Basically, it's expensive -- it's a ~$70 penalty to the OEM to implement on a Haswell device. I stumbled on this completely by accident, doing my normal PDF hunting while searching for information on Broadwell and the 9-series chipset.

But there's zero hardware difference between devices compliant with 32 bit and 64 bit connected standby enabled windows 8.1. The 'hardware differences' that have been gating deployment are typically called drivers. It's Microsoft's way of saying that they're good despite the fact that it's still a software issue.
 

mikk

Diamond Member
May 15, 2012
4,245
2,299
136
It looks like he was talking about Intel 22nm vs the competition's 20nm.


I don't think so, even Intels slide says no density lead over TSMC, this is for Intel 22nm vs TSMC 28nm. This should change starting with 14nm.


 

Homeles

Platinum Member
Dec 9, 2011
2,580
0
0
I don't think so, even Intels slide says no density lead over TSMC, this is for Intel 22nm vs TSMC 28nm. This should change starting with 14nm.
And I've said, 22nm is denser than 28nm. Even on that chart you've posted, which is used in that video that you linked.

It sounded to me like he was comparing equivalent nodes: 32nm vs 32/28nm, 22nm vs 20nm. It's the only interpretation that makes sense.
 
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cbn

Lifer
Mar 27, 2009
12,968
221
106

The M350 is a nice looking case:



It makes me want to try and make some kind of industrial appliance out it.

Now if only the OEMs would give us some Silvermont atom Mini-ITX boards with AES-NI, ECC, dual Gigabit LAN, open ended pci-e x 1 slot. Basically the $43 Avoton C2350 SOC--> http://ark.intel.com/products/77977/Intel-Atom-Processor-C2350-1M-Cache-1_70-GHz, but price the board cheap.
 

Homeles

Platinum Member
Dec 9, 2011
2,580
0
0
But there's zero hardware difference between devices compliant with 32 bit and 64 bit connected standby enabled windows 8.1. The 'hardware differences' that have been gating deployment are typically called drivers. It's Microsoft's way of saying that they're good despite the fact that it's still a software issue.
Yeah, and it's not like Microsoft's hasn't done that in the past either.
 
Aug 27, 2013
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But there's zero hardware difference between devices compliant with 32 bit and 64 bit connected standby enabled windows 8.1. The 'hardware differences' that have been gating deployment are typically called drivers. It's Microsoft's way of saying that they're good despite the fact that it's still a software issue.

Intel is responsible for those drivers, not Microsoft so while it's a software issue, it's waiting on Intel.
 

mikk

Diamond Member
May 15, 2012
4,245
2,299
136
If Win x64 just doesn't support connected standby Intel can't do anything, they can only wait till Microsoft adds connected standby support on Win x64.
 

Khato

Golden Member
Jul 15, 2001
1,248
321
136
Intel is responsible for those drivers, not Microsoft so while it's a software issue, it's waiting on Intel.

... uh huh, sure, Intel's responsible for the entire connected standby ecosystem? I guess technically they are though, because if Intel doesn't hand-hold/push all the other parties involved then it'll never get done. After all, having the drivers ready and waiting for their own silicon doesn't matter in the least if none of the other manufacturers that have silicon in the system can't be bothered.
 
Aug 27, 2013
86
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... uh huh, sure, Intel's responsible for the entire connected standby ecosystem? I guess technically they are though, because if Intel doesn't hand-hold/push all the other parties involved then it'll never get done. After all, having the drivers ready and waiting for their own silicon doesn't matter in the least if none of the other manufacturers that have silicon in the system can't be bothered.

Intel has had finished code on this from MS from early Dec, it's been in Intel's lap since then and it's moving at a snails pace. I'll be shocked if Intel delivers before April at the rate they are going on this.
 

Khato

Golden Member
Jul 15, 2001
1,248
321
136
Intel has had finished code on this from MS from early Dec, it's been in Intel's lap since then and it's moving at a snails pace. I'll be shocked if Intel delivers before April at the rate they are going on this.

What precisely are they waiting for Intel on? aka, which drivers that Intel is responsible for have not been delivered in the 64 bit connected standby version?
 

Sweepr

Diamond Member
May 12, 2006
5,148
1,143
131
Intel's Bay Trail chip arriving on (64-bit) Android tablets in Q2

CNET said:
Intel's quad-core Atom processor will come to Android tablets in the second quarter, CEO Brian Krzanich said Thursday during a quarterly earnings conference call with analysts.

"Most of the Bay Trail Android tablets really start showing up more in Q2...remember we made a shift, the original program for Bay Trail was all Windows," he said during Intel's fourth-quarter earnings conference call.

He went on to explain that there was a shift mid-stream to Android, thus the delay in Bay Trail Android tablets. [...]

Brian Krzanich (Intel CEO) said:
[Device makers] who build with our products now can already go out and start to utilize 64-bit. We are out there working with the OSs, all of the OSs and the OEMs to go enable that. The real usages...are going to be in those high compute areas, things like video, things like media, transfer media manipulation. All the classic things around computing that you saw drive the compute cycles on PC and people are doing more and more with tablets and phones or that will be the same things that drive 64-bit utilization on these mobile devices.

http://news.cnet.com/8301-1001_3-57617391-92/intels-bay-trail-chip-arriving-on-android-tablets-in-q2

Android 4.4 64-bit work done (first tablets in Q2), perhaps we will also have Windows 8.1 x64 tablets (Connected Standby enabled) running Bay trail-T soon?

NotebookCheck.net Toshiba Encore WT8-A-102 Review

www.notebookcheck.net/Review-Toshiba-Encore-WT8-A-102-Tablet.108992.0.html
 

witeken

Diamond Member
Dec 25, 2013
3,899
193
106
CEO and CFO on contra revenue:

Christopher Danely - JPMorgan
Great and for my follow-up I guess it's kind of on that question. So on the tablet strategy to get the 40 million you’re saying it's going to be a 1.5 percentage hit. Let’s say you guys get into the second half of the year and you’re not quite to the 40 million if it's a pretty significant short fall. Would you consider canning that strategy I guess I’m just wondering what the commitment is if the volumes aren’t there but the cost is there by the end of the year?

Brian Krzanich - Chief Executive Officer
Sure. This isn't a price reduction as normal price reduction would be; it's not where you are just simply reducing. It's truly a BOM cost equalizer and remember a lot of our 40 million tablets in ’14 will be based on Bay Trail. Bay Trail was originally designed for Avoton-based PC segments and the upper end tablet. And so it’s what we are doing here is doing a BOM cast delta relative to the, what the mid and lower end tablets require. And so those are things like Bay Trail may require more layers of a printed circuit board for the board itself, more components on the board and tighter power management controls and things like that. We have a whole program to reduce those throughout the year. So that gives us confidence that as we go through the year, the BOM cast delta will shrink, but if the volume didn’t show up for some reason and I am not going to say that, that’s what’s going to happen, but I am confident it will, but if it didn’t it’s on a per unit basis. And so the spending on that contra would be reduced equivalently.

Stacy Smith - Chief Financial Officer
And I would just add as Brian said we are doing a lot of enabling across the industry to take the BOM cast out in equivalent. These are costs at the system level not at our chip level and it will vary a lot by SKU, but to give you a sense for a Bay Trail platform from the beginning of the year to the end of the year we think that, that BOM penalty drops by more than half. And so it kind of gets better out in time. And then when we get to the Broxton generation we think it’s de minimis.

Brian Krzanich - Chief Executive Officer
Yes, both Broxton and SoFIA are just specifically designed to eliminate that delta.

Christopher Danely - JPMorgan
Got it. Okay, thanks a lot guys. That’s very helpful.

Brian Krzanich - Chief Executive Officer
Sure.

Stacy Smith - Chief Financial Officer
Thanks Chris.

Edit; Source: http://seekingalpha.com/article/195...sses-q4-2013-results-earnings-call-transcript
 
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SPBHM

Diamond Member
Sep 12, 2012
5,059
413
126
I don't know if it's a repost, but I found this review by accident, nothing new but some interesting comparison to old/lowend and Kabini

quite OK for MT




but pretty sad when ST is important



and the IGP can be really bad


or not so bad


http://www.inpai.com.cn/doc/hard/202178_22.htm

anyway, dual core bay trail should be available for desktop soon right? it should be painfully slow compared to ivy/haswell Celeron, but I think you can't get ivy Celeron+MB for "sub $60".
 

krumme

Diamond Member
Oct 9, 2009
5,956
1,595
136
CEO and CFO on contra revenue:

Christopher Danely - JPMorgan
Great and for my follow-up I guess it's kind of on that question. So on the tablet strategy to get the 40 million you’re saying it's going to be a 1.5 percentage hit. Let’s say you guys get into the second half of the year and you’re not quite to the 40 million if it's a pretty significant short fall. Would you consider canning that strategy I guess I’m just wondering what the commitment is if the volumes aren’t there but the cost is there by the end of the year?

Brian Krzanich - Chief Executive Officer
Sure. This isn't a price reduction as normal price reduction would be; it's not where you are just simply reducing. It's truly a BOM cost equalizer and remember a lot of our 40 million tablets in ’14 will be based on Bay Trail. Bay Trail was originally designed for Avoton-based PC segments and the upper end tablet. And so it’s what we are doing here is doing a BOM cast delta relative to the, what the mid and lower end tablets require. And so those are things like Bay Trail may require more layers of a printed circuit board for the board itself, more components on the board and tighter power management controls and things like that. We have a whole program to reduce those throughout the year. So that gives us confidence that as we go through the year, the BOM cast delta will shrink, but if the volume didn’t show up for some reason and I am not going to say that, that’s what’s going to happen, but I am confident it will, but if it didn’t it’s on a per unit basis. And so the spending on that contra would be reduced equivalently.

Stacy Smith - Chief Financial Officer
And I would just add as Brian said we are doing a lot of enabling across the industry to take the BOM cast out in equivalent. These are costs at the system level not at our chip level and it will vary a lot by SKU, but to give you a sense for a Bay Trail platform from the beginning of the year to the end of the year we think that, that BOM penalty drops by more than half. And so it kind of gets better out in time. And then when we get to the Broxton generation we think it’s de minimis.

Brian Krzanich - Chief Executive Officer
Yes, both Broxton and SoFIA are just specifically designed to eliminate that delta.

Christopher Danely - JPMorgan
Got it. Okay, thanks a lot guys. That’s very helpful.

Brian Krzanich - Chief Executive Officer
Sure.

Stacy Smith - Chief Financial Officer
Thanks Chris.

Edit; Source: http://seekingalpha.com/article/195...sses-q4-2013-results-earnings-call-transcript

Question from JP morgan:

"Do you have a backup plan?"

Answer from intel:
"no"

Reply from JP morgan
"thank you guys. Thats very helpfull"

Reply:
"Sure"

What a mess. JP Morgan wasting our time and their customers money. Great. The financial community and investment environment have turned into the most unproductive forces of our society.

Useless incompetent junk !
 

krumme

Diamond Member
Oct 9, 2009
5,956
1,595
136
You can only ask 2 questions, so a 3rd probably wouldn't be answered. I guess the 'backup plan' is Cherry Trail and Willow Trail, but especially 14nm SoFIA and Broxton.


Nexus 8 might have Bay Trail inside: http://www.digitimes.com/news/a20140120PD216.html

My guess is they have to adapt apex yet more. Protect the cashcows and bet more on embedded vs mobile. In embedded they imho have a future with their big machine. Not selling soc to samsung or apple. Though Google might as you note pull the other direction and give them some time.
 

Sweepr

Diamond Member
May 12, 2006
5,148
1,143
131
You can only ask 2 questions, so a 3rd probably wouldn't be answered. I guess the 'backup plan' is Cherry Trail and Willow Trail, but especially 14nm SoFIA and Broxton.


Nexus 8 might have Bay Trail inside: http://www.digitimes.com/news/a20140120PD216.html

That could be great to encourage Intel Android tablet adoption. Major design win if true.

Bay Trail-T is possibly the cheapest 64-bit ready SoC with good enough performance to replace last year's S4 Pro based Nexus 7.
 
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