I have one Verizon DSL installation with Netgear, another with SNC barricade, both work very well.
For regular Internet use, it really does not make any differences.
This week the cheapest is Belkin in CompUSA.
However, there are some minor differences between Routers in the way, and the number of ports that can be handle to by pass the Firewall,.
This is an issue to gamers, and people who do extensive use special programs that use unopened ports.
If you are in the latter category, you have to choose according to your needs.