WCCF: AMD’s Flagship ‘Fiji XT GPU’ Debuts Radeon’s Titan Equivalent Branding

[Silverforce11]

RS, what makes you think there will be less console ports moving forward? Also, GTA V is excellent, optimized scaling from low to high hardware very well.

AMD would not do this without a clear performance lead.

 

[Serandur]

This is ridiculous if true. The whole inflated GPU pricing thing would have completely enveloped the market. I'm deeply saddened and angered by this possibility and will scrap my whole 2015 rebuild plans if this nonsense comes to be true. I need more processing power, but it's seeming exceedingly clear that it would be wiser to save my money for Skylake-E/Cannonlake over Skylake and the same for Pascal/Arctic Islands over Fiji/GM200.

The market's screwed.

 

[guskline]

I'm really interested to see the new AMD 390x Fiji in action, especially how the games respond to the new memory setup. That being said, I'm in no rush to upgrade from my CF R9 290s especially since the first generation Fiji is likely capped at 4G HBM1 and HBM2 is just a year away.

 

[Silverforce11]

@Serandur
What matters more for gaming? CPU or GPU?

Frankly my i5 2500K@4.6Ghz rig would still be awesome fast if I plug in a Titan X or 390X. It would make no difference if I swap out to Haswell or Skylake.

 

[Serandur]

@Serandur
What matters more for gaming? CPU or GPU?

Frankly my i5 2500K@4.6Ghz rig would still be awesome fast if I plug in a Titan X or 390X. It would make no difference if I swap out to Haswell or Skylake.

Depends on the game, really, but generally it is the GPU yes. I'm more urgently in need of more GPU power, but a shiny new binned CPU with more AVX extensions would be nice for emulation and otherwise for RTSs and some simulators. Some extra SATA III ports would be useful too for SSDs and stuff.

 

[Abwx]

This is ridiculous if true. The whole inflated GPU pricing thing would have completely enveloped the market. I'm deeply saddened and angered by this possibility and will scrap my whole 2015 rebuild plans if this nonsense comes to be true. I need more processing power, but it's seeming exceedingly clear that it would be wiser to save my money for Skylake-E/Cannonlake over Skylake and the same for Pascal/Arctic Islands over Fiji/GM200.

The market's screwed.

The market screwed itself by not making price/perf the metric of choice, AMD paid dearly their belief that it was the case, and they wont make the mistake a second time...

 

[Kenmitch]

I'm really interested to see the new AMD 390x Fiji in action, especially how the games respond to the new memory setup. That being said, I'm in no rush to upgrade from my CF R9 290s especially since the first generation Fiji is likely capped at 4G HBM1 and HBM2 is just a year away.

Me too....Eagerly waiting to see the results. Probably be a interesting read. I'll assume somebody will do an in depth article on the underlying technology.

Price seems crazy! Gotta be beastly if true.

 

[Silverforce11]

The market screwed itself by not making price/perf the metric of choice, AMD paid dearly their belief that it was the case, and they wont make the mistake a second time...

Indeed, catering to perf/$ has not made AMD rich or powerful.

Either way, if they got the performance, they will be just fine.

 

[Abwx]

Indeed, catering to perf/$ has not made AMD rich or powerful.

Either way, if they got the performance, they will be just fine.

The most expensive, up to some limit of course, the better for their pocket and brand image.

It wouldnt be understood by the general public that breakthrough tech would be cheaper than current conventional solutions, the market sentiment is that what is cheap is crap, whatever the quality of the product, they were right to rise the price at 850$ if the rumour of a 650$ at first was true, this would had been a monumental marketing failure.

 

[Azix]

You guys are freaking out because you don't like the $850 price tag. For once amds highest end GPU might be out of reach. hahaha

Odds are there will be 390/390x below it with sane clocks, lower power consumption and potentially near or exceeding titan x performance. The highest end might be more aiming for beating the 295x2 since not doing so might not make much sense.

I think the concept is good for price of the 390x etc though. If this is AMD being crazy on pricing, then the sanely priced might be really well priced. Maybe $250 - $400 premium on the 390x.

 

[alcoholbob]

You guys are freaking out because you don't like the $850 price tag. For once amds highest end GPU might be out of reach. hahaha

Odds are there will be 390/390x below it with sane clocks, lower power consumption and potentially near or exceeding titan x performance. The highest end might be more aiming for beating the 295x2 since not doing so might not make much sense.

I think the concept is good for price of the 390x etc though. If this is AMD being crazy on pricing, then the sanely priced might be really well priced. Maybe $250 - $400 premium on the 390x.

It's unrealistic expectations. The R9 290X was $549 at release yes but it's a small chip compared to the 390X, which is supposedly in the 550-580mm2 range. It's going to cost more simply because it costs more to build.

 

[csbin]

AMD Radeon Zeus

They really need to kill the fallacy that Nvidia is a premium brand. As long as the Fiji non-XT (5850, 7950, 290 equivalent) remains cheaper it will be fine. They need to demonstrate that their top product is very premium.

Radeon Kratos


Titan！I will finish you!!!

 

[SolMiester]

AMD Radeon Zeus

They really need to kill the fallacy that Nvidia is a premium brand. As long as the Fiji non-XT (5850, 7950, 290 equivalent) remains cheaper it will be fine. They need to prove that their top product is very premium.

FTFY

Releasing reference cards with the worse coolers ever will not help IMO

 

[Azix]

It's unrealistic expectations. The R9 290X was $549 at release yes but it's a small chip compared to the 390X, which is supposedly in the 550-580mm2 range. It's going to cost more simply because it costs more to build.

That's just an excuse to jack up the price. The 780 was 561mm2 and launched at $650. When they wanted to, they dropped it to $400 or less. The 290x did start off at $550 but they dropped it to $350 easy as soon as they wanted to.

Yields should be better though hbm and interposer add I would think.

 

[boozzer]

FTFY

Releasing reference cards with the worse coolers ever will not help IMO

haha prove. they just need to market it just like how titan was marketed. proof, that is a helluva funny concept in the current gpu market.

 

[SolMiester]

haha prove. they just need to market it just like how titan was marketed. proof, that is a helluva funny concept in the current gpu market.

A premium product isnt so, just because marketing says it is and NV didnt produce premium products overnight. Not sure what your last comment means?

 

[Abwx]

FTFY

Releasing reference cards with the worse coolers ever will not help IMO

I didnt pay attention to the GPUs caracteristics at the time, only theses past months, looking at the numbers here and there i m now 100% sure that AMD did screw nothing and that the cooling was more than adequate during the design phase, this to say that my opinion is that it s actualy TSMC that screwed the whole thing.

 

[DeathReborn]

Radeon XTX edition.

Good times.

Radeon PE (Phantom Edition)

Bad times.

I really hope PE doesn't make a comeback but XTX was good.

 

[Phynaz]

Indeed, catering to perf/$ has not made AMD rich or powerful.

Either way, if they got the performance, they will be just fine.

Competing on price is the easiest way to go bankrupt.

 

[Azix]

Competing on price is the easiest way to go bankrupt.

Only if you're making a loss on each sale.

 

[SteveGrabowski]

RS, what makes you think there will be less console ports moving forward? Also, GTA V is excellent, optimized scaling from low to high hardware very well.

Gotta agree with this, GTA V seems to be an amazing port. It runs really smooth on my E3-1231v3 + 970 system with most settings maxed out, only very rarely dropping below 60 fps for me at 1080p. An the graphics look much better than most games I have fully maxed out graphically.

 

[MTDEW]

IMO The only reason AMD is surviving is being a budget alternative.

If you want to be known as a premium brand and charge a premium price, then you have to have the driver support and Dev relations to make that happen.
And AMD simply doesn't.

It doesn't matter if you blame it on Gameworks or not, If you want to be a premium brand and charge premium prices, then you darn well better have optimized drivers available for games on release day.
Sadly AMD still doesn't know the importance of good dev relations and release day driver support after all these yrs.

Nobody is going to pay a premium price for a GPU that requires a 6month wait after game release dates for working optimized drivers.
The only reason AMD customers even put up with it now is because their GPU's are cheaper price/perf than the competition.

Its time for AMD to stop wasting time pointing the finger at Nvidia and start being more pro-active themselves with developers to ensure games run well on AMD hardware upon release also.
If you show you have proper game/driver support for your customers, then the "premuim" label will come naturally.

 

[Arkaign]

Bad timing for a 4GB card imho.

If it were 8GB or even 6GB, I think they could have a big massive hit. But 4GB @ $849, that's not going to move very well (to be fair Titans are small market too, correct?)

Anyhow, my personal theory with absolutely zero hard evidence is that HBM is a bitch to manufacture, so supplies will be limited. Result is trying to dress it up as exotic and high per unit price as possible while the tech really matures.

An AMD buyer would be far better off with a pair of 8GB 290s over an $849 4GB 390X, or is that off base? I mean obviously for 4K/Surround style setups. Obviously a single 1080 display should largely be fine @ 4GB, but who spends $849 for a 1080P single screen GPU?

 

[Azix]

Biggest myths

AMD no dev relations
AMD no driver support

Release day driver support is important to you, but to me it only matters if the devs break the game somehow. Otherwise, if you don't need driver updates so frequently, you don't need it.

BTW AMD was being said to have bad drivers even when they were doing monthly drivers. Its more how people feel rather than how things should be. eg. witcher 3 performance not bad, still crying about drivers. A game could be perfect on AMD hardware and if there is no driver out when the game is out, some folks will cry. Its all feeling

 

[Erenhardt]

A premium product isnt so, just because marketing says it is and NV didnt produce premium products overnight. Not sure what your last comment means?

How so? They released 1000$ gpu one day and that would be it.
No baby steps.