This could get ugly for us. As much as i dislike 3DFX products, its not good for competition, let alone, prices. Lets see, now Nvidia has 1 other graphics company and a soundcard company. I can see it now, a full intergrated motherboard with onboard 3d and aureal a3d 3.0. Or possibly an AGP card with onboard sound... That puts the race between ATI and Nvidia. Hmm, Matrox, where are you?