Tell them to ask the salesman if they have any discontinued or display models left. I got a $700 DV Canon camera for $420 just by asking if hey had a discontinued camera. Then I hinted at getting the sevice plan and balked on it till they gave me the service plan for free. Best time to go shopping for stuff like this is around closing time when they're trying to meet their service plan goal, or not let it slip any further. I got a 19" Viewsonic and 5 year extened warranty from CompUSA for $250 by using this method.