What's with the 18 pack bottles of budweiser/budlight now?

jtvang125

Diamond Member
Nov 10, 2004
5,399
51
91
What's the reasoning beihind coming out with a 18 pack bottle of bud and bud light now? There's already a 20 pack bottle. What difference does having 2 less make? Is 18 a more desireable number than 20?
 

nboy22

Diamond Member
Jul 18, 2002
3,304
1
81
I don't know if I've seen a 20 pack in a long time.. I see 30's, 24's and 18 packs of bottles/cans all the time but not really any 20's.
 

JohnCU

Banned
Dec 9, 2000
16,530
4
0
Originally posted by: nboy22
I don't know if I've seen a 20 pack in a long time.. I see 30's, 24's and 18 packs of bottles/cans all the time but not really any 20's.

 

BoomerD

No Lifer
Feb 26, 2006
63,441
11,767
136
Rack & a half...

This isn't anything new OP...they've been around for many, many years.
 

smack Down

Diamond Member
Sep 10, 2005
4,507
0
0
Originally posted by: GagHalfrunt
Originally posted by: jtvang125
Is 18 a more desireable number than 20?

Yes. They can charge the same and make more profit.

Wouldn't charging the same for an 18 as 20 mean less profit. I don't think I have ever seen the unit price higher for a larger number of beers. If it is who cares just buy the 18 pack.
 

jtvang125

Diamond Member
Nov 10, 2004
5,399
51
91
Originally posted by: Colt45
wtf is a 20 pack?

6, 12, 18, 24

newfangled 15 and 30.

no 20

Here in SoCal it's:

Bottles - 12, 20 and now 18
Cans - 6, 12, 18, 30, 36
 

bobdelt

Senior member
May 26, 2006
918
0
0
Originally posted by: smack Down
Originally posted by: GagHalfrunt
Originally posted by: jtvang125
Is 18 a more desireable number than 20?

Yes. They can charge the same and make more profit.

Wouldn't charging the same for an 18 as 20 mean less profit. I don't think I have ever seen the unit price higher for a larger number of beers. If it is who cares just buy the 18 pack.



Um, lets say 20 bottles were 18 bucks.
Now lets say 18 bottles are 18 bucks.

Same revenue, less beer = more profit.

And since people are use to paying 18 bucks for beer, they wont notice a difference. Companies do this all the time and hardly anyone notcices, especially things like diapers, crackers, etc.
 

Demon-Xanth

Lifer
Feb 15, 2000
20,551
2
81
I've never understood why they have so many numbers. Like 15 pack. Does someone say "Man, a 12 pack almost gets me wasted, but I don't want to carry another 6 pack around..."
 

SoulAssassin

Diamond Member
Feb 1, 2001
6,135
2
0
never seen a 15 pack either

6 12 18 24 30

I've seen a couple 8 packs but they were small micro-brews
 
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